Knock knock. Who’s there? Honeydew. Honeydew who? Honeydew, you wanna dance? OK, so it’s not the BEST joke in the world, but we bet you got a SMILE on your face or possibly a good eye roll or two. Laughter truly is the best medicine, and it’s also one way you can drive engagement on […]
This week we’re diving into the exciting world of influencer relationships and collaborations! Social media has changed the way brands can connect with their audiences, opening the floor to two-way conversations and community building. The days of shouting your message from the hilltop are over. Now we’re able to have conversations and develop long-lasting relationships […]
Local marketing strategies have never been more important, so we’ve decided to build on last week’s topic and dig into more strategies and tools you can use! Check out the video or podcast above. Subscribe to our weekly live stream on Facebook, or take it on the go with a podcast on your chosen platform. […]
Content is king, and this week we’re going to analyze that throne and look at some pretty cool copywriting tools and techniques that will help you write efficiently and create some killer content. Writing good copy is hard. Anyone who has attempted this knows it all too well. It takes skill and practice, but you […]
In June 2020, Apple announced that their iOS 14 updates would include a massive new privacy update. Apple has been offering this type of privacy protection for years, but it’s been buried in their OS settings. With iOS 14 all that changes. This new update will require all applications to obtain direct approval from users […]
This week we’re breaking down how to create effective content marketing machines and how to repurpose content! We’ll be dissecting a single piece of evergreen content and repurposing it in some fun and creative ways! Check out the video or podcast above. 👆 Subscribe to our weekly live stream on Facebook, or take it on […]
This week we’re discussing the complex world of Facebook for Business, and how to test and optimize Facebook campaigns for eLearning and eCommerce. Check out the video or podcast above. Subscribe to our weekly live stream on Facebook, or take it on the go with a podcast on your chosen platform. Keep up-to-date on news, trends, […]
In-person meetings are not coming back any time soon. Webinars are an excellent alternative, and a great way to build up a lead generation program and boost sales. To help, we will be discussing 5 lead generation tactics you can start using today for your next webinar. Check out the video or podcast above. Subscribe […]
Not long ago, customers called a business, submitted a ticket, or went to the brick-and-mortar location when they had issues or questions, and the idea of social media customer service didn’t even exist. Now it’s the main channel for most customers to communicate with a business or brand, and it’s something you can not afford […]
We’re back with the highlights and changes happening this week in digital marketing! Did you notice a drop in your Facebook conversions? No, it’s not you, it’s Facebook. We’ll get you up to speed and introduce you to a few exciting updates from the world of social media marketing. Facebook Pixel Outage Video Polls and […]
Staying up-to-date in the world of digital marketing is daunting, especially if you’re a one-marketer team with your hands full of deliverables. That’s why This Week in Digital is a great time-saver. We sift through countless email updates and articles so you don’t have to and highlight the most important and useful updates. Keep your […]
My team and I run into roadblocks every day that, although seemingly minor and annoying, can, in reality, turn your day upside down for absolutely no reason. In this ongoing series, that we’re creatively calling: “Thanks Tips”, we’re going to share little gems, tricks and “hacks” we’ve come up with that may not save the day […]
You already know that you want to track website visitors’ actions to serve them offers that actually interest them. Don’t shy away from this strategy even if setting up a Facebook pixel ID seems like a difficult roadblock. Follow this guide to start implementing effective Facebook marketing tactics without technical roadblocks. Facebook pixels are just small snippets […]
About a year ago, I was on the phone with Joe Speiser, the CEO of Little Things—a Facebook page with 22,000,000 followers. We were exploring a partnership with a client of ours, and he was happy to share his insights. Now his company is gone. The Facebook algorithm change in February destroyed sources of cheap […]
Having few attendees at your business’ event can make you feel like a child whose friends didn’t show up to their birthday party. It sucks. You may have created a Facebook event and asked people to invite their friends, but frankly, that might not be enough. Depending on the nature of your business and […]
