{"id":262,"date":"2010-09-07T17:34:28","date_gmt":"2010-09-07T21:34:28","guid":{"rendered":"https:\/\/honeypot.wpengine.com\/?p=262"},"modified":"2024-06-10T16:14:05","modified_gmt":"2024-06-10T20:14:05","slug":"cuanto-vale-el-dinero-de-una-campana-de-ppc","status":"publish","type":"post","link":"https:\/\/honeypotmarketing.com\/es\/paid\/ppc-campaign-money-worth\/","title":{"rendered":"Marketing PPC: \u00bfEst\u00e1 obteniendo el valor por su inversi\u00f3n?"},"content":{"rendered":"<p>Bueno ahora que <a rel=\"nofollow\" href=\"http:\/\/news.yahoo.com\/s\/pcworld\/20100831\/tc_pcworld\/yahoostartstransitiontoadcenterinnorthamerica\">Yahoo y Adcenter<\/a> Si se unen, podr\u00eda estar en camino una nueva batalla por el presupuesto de PPC. Las empresas quieren obtener lo mejor por su dinero, por supuesto, pero a veces los avances pueden resultar contraproducentes para toda la estrategia detr\u00e1s del PPC (pago por clic).<\/p>\n<p>Una vez tuvimos un cliente que nos dijo que no deber\u00edamos ofertar por las principales b\u00fasquedas org\u00e1nicas a las que apuntaban.<\/p>\n<p>Ahora bien, aqu\u00ed hay una pregunta capciosa:<\/p>\n<p>\u00bfQu\u00e9 preferir\u00edas, tener uno? <strong>enlace org\u00e1nico<\/strong> en la primera p\u00e1gina o una <strong>Enlace pagado y un enlace org\u00e1nico<\/strong> \u00bfen la misma primera p\u00e1gina?<\/p>\n<p>Pi\u00e9nsalo un momento.<\/p>\n<p>Si no sabe la respuesta, podemos ayudarle. En <a href=\"https:\/\/honeypotmarketing.com\/es\/\">Marketing de honeypot<\/a>Nos esforzamos por ofrecer a nuestros clientes no solo los resultados que desean, sino tambi\u00e9n el conocimiento que necesitan para entender qu\u00e9 es mejor. \u00bfSuena diferente? Nosotros lo somos.<\/p>\n<p>El SEO, al igual que el marketing tradicional, se puede aplicar a todas las \u00e1reas, industrias y tipos de negocios, as\u00ed que no importa a qu\u00e9 se dedique su empresa, podemos ayudarle.<\/p>\n<p>Por lo tanto, volver a las campa\u00f1as de PPC, establecer un presupuesto adicional o dividir el presupuesto actual para apuntar a la empresa Yahoo\/Adcenter puede brindar una satisfacci\u00f3n de ingresos adicional.<\/p>\n<p>\u00bfPor qu\u00e9? La experiencia de Yahoo en b\u00fasquedas pagadas altamente espec\u00edficas, sumada a la plataforma de Microsoft, s\u00f3lo puede producir resultados positivos para los anunciantes.<\/p>\n<p>No estamos socavando el poder de Google Adwords, es solo que hay un nuevo chico en la ciudad, renovado, y es una buena alternativa.<\/p>\n<p>Pujar con la plataforma Yahoo\/Adcenter desde el principio ser\u00e1 menos costoso ya que menos personas intentar\u00e1n superar la oferta de tus palabras clave.<\/p>\n<p>Podemos ayudar a implementar m\u00faltiples campa\u00f1as de PPC a la vez.<\/p>\n<p>Pi\u00e9nsalo, es como aprovechar la revoluci\u00f3n .com desde el principio, una oportunidad \u00fanica. <a href=\"https:\/\/honeypotmarketing.com\/es\/contactenos\/\">Contacte con Honeypot Marketing<\/a>, podemos ayudar.<\/p>","protected":false},"excerpt":{"rendered":"<p>Ahora que Yahoo y Adcenter se han unido, es posible que se est\u00e9 desatando una nueva batalla por el presupuesto de PPC. Las empresas quieren obtener lo mejor por su dinero, por supuesto, pero a veces los cambios radicales pueden resultar contraproducentes para toda la estrategia de PPC (pago por clic). Un cliente nos dijo una vez que\u2026<\/p>","protected":false},"author":3,"featured_media":426,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","om_disable_all_campaigns":false,"_uag_custom_page_level_css":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[422,57],"tags":[109,61,95,144],"class_list":["post-262","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-google-ads","category-paid","tag-google","tag-internet-marketing","tag-ppc","tag-seo"],"aioseo_notices":[],"taxonomy_info":{"category":[{"value":422,"label":"Google Ads"},{"value":57,"label":"Paid Ads"}],"post_tag":[{"value":109,"label":"Google"},{"value":61,"label":"Internet Marketing"},{"value":95,"label":"PPC"},{"value":144,"label":"SEO"}]},"featured_image_src_large":false,"author_info":{"display_name":"The Bee Team","author_link":"https:\/\/honeypotmarketing.com\/es\/author\/bee-team\/"},"comment_info":0,"category_info":[{"term_id":422,"name":"Google Ads","slug":"google-ads","term_group":0,"term_taxonomy_id":422,"taxonomy":"category","description":"","parent":0,"count":6,"filter":"raw","cat_ID":422,"category_count":6,"category_description":"","cat_name":"Google Ads","category_nicename":"google-ads","category_parent":0},{"term_id":57,"name":"Paid Ads","slug":"paid","term_group":0,"term_taxonomy_id":57,"taxonomy":"category","description":"","parent":0,"count":9,"filter":"raw","cat_ID":57,"category_count":9,"category_description":"","cat_name":"Paid Ads","category_nicename":"paid","category_parent":0}],"tag_info":[{"term_id":109,"name":"Google","slug":"google","term_group":0,"term_taxonomy_id":109,"taxonomy":"post_tag","description":"","parent":0,"count":15,"filter":"raw"},{"term_id":61,"name":"Internet Marketing","slug":"internet-marketing","term_group":0,"term_taxonomy_id":61,"taxonomy":"post_tag","description":"","parent":0,"count":59,"filter":"raw"},{"term_id":95,"name":"PPC","slug":"ppc","term_group":0,"term_taxonomy_id":95,"taxonomy":"post_tag","description":"","parent":0,"count":10,"filter":"raw"},{"term_id":144,"name":"SEO","slug":"seo","term_group":0,"term_taxonomy_id":144,"taxonomy":"post_tag","description":"","parent":0,"count":17,"filter":"raw"}],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"trp-custom-language-flag":false},"uagb_author_info":{"display_name":"The Bee Team","author_link":"https:\/\/honeypotmarketing.com\/es\/author\/bee-team\/"},"uagb_comment_info":0,"uagb_excerpt":"Well now that Yahoo and Adcenter are joining up, a new battle for the PPC budget might be on the way. 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