{"id":8612,"date":"2021-06-14T12:54:23","date_gmt":"2021-06-14T16:54:23","guid":{"rendered":"https:\/\/honeypot-marketing.local\/?p=8612"},"modified":"2024-09-23T11:40:25","modified_gmt":"2024-09-23T15:40:25","slug":"mensajeria-social","status":"publish","type":"post","link":"https:\/\/honeypotmarketing.com\/es\/social-media\/social-messaging\/","title":{"rendered":"Mensajer\u00eda social y ocho formas de utilizarla para hacer crecer su negocio"},"content":{"rendered":"<iframe width=\"100%\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/kGaZvFBalSE\" title=\"Reproductor de v\u00eddeo de YouTube\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><div itemscope itemtype=\"http:\/\/schema.org\/AudioObject\"><meta itemprop=\"name\" content=\"Social Messaging and 8 Ways to Use It To Grow Your Business\" \/><meta itemprop=\"uploadDate\" content=\"2021-06-14T12:54:23-04:00\" \/><meta itemprop=\"encodingFormat\" content=\"\" \/><meta itemprop=\"duration\" content=\"PT47M01S\" \/><meta itemprop=\"description\" content=\"Now that it&#039;s 2021, social messaging has come quite a long way. The features available to us have grown, and it&#039;s not just about a quick chat; it&#039;s so much more.What&#039;s new?New in marketing this week:\u00a0Apple doubles down on privacy, TikTok shares i...\" \/><meta itemprop=\"contentUrl\" content=\"https:\/\/media.blubrry.com\/digital_marketing_honeypot\/mc.blubrry.com\/digital_marketing_honeypot\/8_Ways_Social_Messaging_Can_Help_You_Grow_Your_Business-Digital_Marketing_From_The_Trenches.mp3?awCollectionId=1033945&#038;aw_0_azn.pgenre=Business&#038;aw_0_1st.ri=blubrry&#038;aw_0_azn.pcountry=CA&#038;aw_0_azn.planguage=en-ca&#038;cat_exclude=IAB1-8%2CIAB1-9%2CIAB7-41%2CIAB8-5%2CIAB8-18%2CIAB11-4%2CIAB23%2CIAB24%2CIAB25%2CIAB26&#038;aw_0_cnt.rss=https%3A%2F%2Fhoneypotmarketing.com%2Ffeed%2Fpodcast%2F\" \/><meta itemprop=\"contentSize\" content=\"43.0\" \/><iframe src=\"https:\/\/player.blubrry.com\/?media_url=https%3A%2F%2Fmedia.blubrry.com%2Fdigital_marketing_honeypot%2Fmc.blubrry.com%2Fdigital_marketing_honeypot%2F8_Ways_Social_Messaging_Can_Help_You_Grow_Your_Business-Digital_Marketing_From_The_Trenches.mp3%3FawCollectionId%3D1033945%26aw_0_azn.pgenre%3DBusiness%26aw_0_1st.ri%3Dblubrry%26aw_0_azn.pcountry%3DCA%26aw_0_azn.planguage%3Den-ca%26cat_exclude%3DIAB1-8%252CIAB1-9%252CIAB7-41%252CIAB8-5%252CIAB8-18%252CIAB11-4%252CIAB23%252CIAB24%252CIAB25%252CIAB26%26aw_0_cnt.rss%3Dhttps%253A%252F%252Fhoneypotmarketing.com%252Ffeed%252Fpodcast%252F&amp;modern=1&amp;podcast_link=https%3A%2F%2Fhoneypotmarketing.com%2Fes%2Fsocial-media%2Fsocial-messaging%2F#mode-Dark&border-FFAD00&progress-FF9400\" scrolling=\"no\" width=\"100%\" height=\"165\" frameborder=\"0\" id=\"blubrryplayer-1\" class=\"blubrryplayer\" title=\"Reproductor de podcasts Blubrry\"><\/iframe><\/div><p class=\"powerpress_links powerpress_links_comfeedpodcast\" style=\"margin-bottom: 1px !important;\">Podcast: <a href=\"https:\/\/media.blubrry.com\/digital_marketing_honeypot\/mc.blubrry.com\/digital_marketing_honeypot\/8_Ways_Social_Messaging_Can_Help_You_Grow_Your_Business-Digital_Marketing_From_The_Trenches.mp3?awCollectionId=1033945&amp;aw_0_azn.pgenre=Business&amp;aw_0_1st.ri=blubrry&amp;aw_0_azn.pcountry=CA&amp;aw_0_azn.planguage=en-ca&amp;cat_exclude=IAB1-8%2CIAB1-9%2CIAB7-41%2CIAB8-5%2CIAB8-18%2CIAB11-4%2CIAB23%2CIAB24%2CIAB25%2CIAB26&amp;aw_0_cnt.rss=https%3A%2F%2Fhoneypotmarketing.com%2Ffeed%2Fpodcast%2F\" class=\"powerpress_link_pinw\" target=\"_blank\" title=\"Jugar en nueva ventana\" onclick=\"return powerpress_pinw('https:\/\/honeypotmarketing.com\/es\/?powerpress_pinw=8612-podcast');\" rel=\"nofollow\">Jugar en nueva ventana<\/a> | <a href=\"https:\/\/media.blubrry.com\/digital_marketing_honeypot\/mc.blubrry.com\/digital_marketing_honeypot\/8_Ways_Social_Messaging_Can_Help_You_Grow_Your_Business-Digital_Marketing_From_The_Trenches.mp3?awCollectionId=1033945&#038;aw_0_azn.pgenre=Business&#038;aw_0_1st.ri=blubrry&#038;aw_0_azn.pcountry=CA&#038;aw_0_azn.planguage=en-ca&#038;cat_exclude=IAB1-8%2CIAB1-9%2CIAB7-41%2CIAB8-5%2CIAB8-18%2CIAB11-4%2CIAB23%2CIAB24%2CIAB25%2CIAB26&#038;aw_0_cnt.rss=https%3A%2F%2Fhoneypotmarketing.com%2Ffeed%2Fpodcast%2F\" class=\"powerpress_link_d\" title=\"Descargar\" rel=\"nofollow\" download=\"8_Ways_Social_Messaging_Can_Help_You_Grow_Your_Business-Digital_Marketing_From_The_Trenches.mp3?awCollectionId=1033945&amp;#038;aw_0_azn.pgenre=Business&amp;#038;aw_0_1st.ri=blubrry&amp;#038;aw_0_azn.pcountry=CA&amp;#038;aw_0_azn.planguage=en-ca&amp;#038;cat_exclude=IAB1-8%2CIAB1-9%2CIAB7-41%2CIAB8-5%2CIAB8-18%2CIAB11-4%2CIAB23%2CIAB24%2CIAB25%2CIAB26&amp;#038;aw_0_cnt.rss=https%3A%2F%2Fhoneypotmarketing.com%2Ffeed%2Fpodcast%2F\">Descargar<\/a><\/p><p class=\"powerpress_links powerpress_subscribe_links\">Suscribir: <a href=\"https:\/\/honeypotmarketing.com\/es\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"Suscr\u00edbete v\u00eda RSS\" rel=\"nofollow\">RRSS<\/a><\/p><p class=\"editor-section block-paragraph current\" data-slate-node=\"element\">Ahora que estamos en 2021, la mensajer\u00eda social ha avanzado mucho. Las funciones disponibles han aumentado y no se trata solo de una charla r\u00e1pida; es mucho m\u00e1s.<\/p>\n<p data-slate-node=\"element\"><img decoding=\"async\" class=\"aligncenter\" src=\"https:\/\/memegenerator.net\/img\/instances\/56378267.jpg\" alt=\"No, no, no I no have facebook messenger - Family guy maid | Meme Generator\" width=\"400\" height=\"400\" \/><\/p>\n<h2><span data-preserver-spaces=\"true\">\u00bfQu\u00e9 hay de nuevo?<\/span><\/h2>\n<p><strong><span data-preserver-spaces=\"true\">Novedades en marketing esta semana:<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0Apple redobla su apuesta por la privacidad, TikTok comparte ideas sobre marketing s\u00f3lido, WhatsApp puede tener una nueva funci\u00f3n y API de Messenger para Instagram.<\/span><\/p>\n<p><a target=\"_blank\" href=\"https:\/\/www.marketingdive.com\/news\/apple-doubles-down-on-privacy-further-complicating-tracking-and-targeting\/601533\/?fbclid=IwAR23_xKFqfR0zGl2TO-G_-3vc-5sVLErC0bYiu2sglEDpElGUPP5xMqnlpY\" class=\"editor-rtfLink\" rel=\"noopener\"><strong><span data-preserver-spaces=\"true\">Apple redobla su apuesta por la privacidad, complicando a\u00fan m\u00e1s el seguimiento y la segmentaci\u00f3n<\/span><\/strong><\/a><span data-preserver-spaces=\"true\">\u00a0\u2013 Se espera que los nuevos cambios, adem\u00e1s del marco de Transparencia de Seguimiento de Aplicaciones que se implement\u00f3 a principios de este a\u00f1o, dificulten a los especialistas en marketing dirigirse a los consumidores y rastrearlos.<\/span><\/p>\n<p><a target=\"_blank\" href=\"https:\/\/www.socialmediatoday.com\/news\/tiktok-shares-new-insights-into-the-importance-of-sound-for-marketing-promo\/601569\/?fbclid=IwAR1CV0iXzdZt7k-Ccq3pHJEqxVL8O_UeoVC0CronVWRDtcyhW7VfJOV6Yso\" class=\"editor-rtfLink\" rel=\"noopener\"><strong><span data-preserver-spaces=\"true\">TikTok comparte nuevos conocimientos sobre la importancia del sonido para las promociones de marketing en la plataforma<\/span><\/strong><\/a><span data-preserver-spaces=\"true\">\u00a0\u2013 La m\u00fasica es una parte clave de la experiencia de TikTok, y muchas de las tendencias virales de la plataforma surgen como respuesta a canciones y clips de audio, que luego los usuarios remezclan, reutilizan y reinventan de formas creativas propias.<\/span><\/p>\n<p><a target=\"_blank\" href=\"https:\/\/www.livemint.com\/news\/india\/whatsapp-might-soon-have-new-feature-flash-call-to-verify-log-in-know-how-it-ll-work-11623110288364.html\" class=\"editor-rtfLink\" rel=\"noopener\"><strong><span data-preserver-spaces=\"true\">WhatsApp podr\u00eda lanzar pr\u00f3ximamente una nueva funci\u00f3n para verificar el inicio de sesi\u00f3n. Seg\u00fan la agencia de noticias ANI, as\u00ed ser\u00e1<\/span><\/strong><\/a><span data-preserver-spaces=\"true\">\u00a0\u2013 WhatsApp est\u00e1 trabajando en una nueva funci\u00f3n, Flash Calls, que verificar\u00e1 el inicio de sesi\u00f3n del usuario en WhatsApp a trav\u00e9s de una llamada de verificaci\u00f3n automatizada en lugar del c\u00f3digo de verificaci\u00f3n de seis d\u00edgitos.<\/span><\/p>\n<p><a target=\"_blank\" href=\"https:\/\/messengernews.fb.com\/2021\/06\/02\/the-wait-is-over-messenger-api-for-instagram-is-now-available-to-all-developers\/?fbclid=IwAR0ZEq8AhnXCsVR82yyC5zkN6mXyHvMDe1ATMVGcDWTDPT76qEsBP3_BUes\" class=\"editor-rtfLink\" rel=\"noopener\"><strong><span data-preserver-spaces=\"true\">La espera ha terminado: la API de Messenger para Instagram ya est\u00e1 disponible para todos los desarrolladores<\/span><\/strong><\/a><span data-preserver-spaces=\"true\">\u00a0\u2013 La API de Messenger est\u00e1 a disposici\u00f3n de todos los desarrolladores, lo que hace posible que las marcas ofrezcan experiencias de mensajer\u00eda en Instagram.<\/span><\/p>\n<h2><span data-preserver-spaces=\"true\">\u00bfQue esta funcionando?<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">\u00bfQu\u00e9 pueden hacer exactamente los mensajes sociales por su empresa? Muchas funciones han irrumpido en estas aplicaciones y est\u00e1n facilitando a los usuarios la creaci\u00f3n de relaciones con sus clientes.<\/span><\/p>\n<p data-slate-node=\"element\"><img decoding=\"async\" class=\"aligncenter wp-image-8613 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image1.png\" alt=\" 8 Ways Social Messaging can Help you Grow your Business \" width=\"548\" height=\"449\" \/><\/p>\n<p><span data-preserver-spaces=\"true\">Las aplicaciones de mensajer\u00eda social ayudan a responder\u00a0<\/span><strong><span data-preserver-spaces=\"true\">preguntas<\/span><\/strong><span data-preserver-spaces=\"true\">, realizar\u00a0<\/span><strong><span data-preserver-spaces=\"true\">solicitudes<\/span><\/strong><span data-preserver-spaces=\"true\">, y tienen otros valiosos\u00a0<\/span><strong><span data-preserver-spaces=\"true\">conversaciones\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">con los usuarios\u2014en\u00a0<\/span><strong><span data-preserver-spaces=\"true\">tiempo real<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Es r\u00e1pido y c\u00f3modo de usar y ofrece m\u00e1s herramientas y funciones adicionales.<\/span><\/p>\n<h2><span data-preserver-spaces=\"true\">\u00bfQu\u00e9 es la mensajer\u00eda social?<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">Estos son\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Plataformas de aplicaci\u00f3n especialmente dise\u00f1adas<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0que permiten la comunicaci\u00f3n entre una o m\u00e1s entidades. Son:<\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Generalmente de uso gratuito<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Privado y seguro<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Creado con mensajer\u00eda instant\u00e1nea y directa.<\/span><\/li>\n<\/ul>\n<p><em><span data-preserver-spaces=\"true\">Entonces, \u00bfpor qu\u00e9 deber\u00eda su empresa utilizar la mensajer\u00eda social?<\/span><\/em><\/p>\n<p><span data-preserver-spaces=\"true\">El uso de las funciones no solo puede aumentar\u00a0<\/span><strong><span data-preserver-spaces=\"true\">ventas\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">pero hazlo\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Experiencia de usuario\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">vale la pena.<\/span><\/p>\n<p data-slate-node=\"element\"><img decoding=\"async\" class=\"aligncenter wp-image-8614 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image2.png\" alt=\"\u00bfQu\u00e9 es la mensajer\u00eda social?\" width=\"1356\" height=\"744\" \/><\/p>\n<h2><span data-preserver-spaces=\"true\">\u00bfCu\u00e1les son los beneficios de las aplicaciones de mensajer\u00eda?<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">Alcanzar clientes potenciales valiosos y conectarse con su audiencia es una de las muchas ventajas de usar aplicaciones de mensajer\u00eda social para su negocio.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">\u00bfPor qu\u00e9 es tan beneficioso?<\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Las interacciones se sienten m\u00e1s personalizadas.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Vivimos en un mundo ocupado, y la ayuda est\u00e1 a solo un clic de distancia.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Los chatbots permiten un tiempo de respuesta r\u00e1pido y eficiente.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Crea una experiencia personalizada para tus clientes y construye relaciones.<\/span><\/li>\n<\/ul>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8615 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image3.png\" alt=\"What are the benefits of social messaging apps?\" width=\"512\" height=\"278\" \/><\/div>\n<h3 class=\"editor-section block-heading-three current\" data-slate-node=\"element\"><span data-slate-node=\"text\">Las mejores aplicaciones de Messenger<\/span><\/h3>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"wp-image-8616 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image4.png\" alt=\"Top Social Messaging Apps\" width=\"512\" height=\"294\" \/>Seg\u00fan statisa.com<\/p>\n<\/div>\n<h2><span data-preserver-spaces=\"true\">Las 5 principales plataformas de mensajer\u00eda social<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">Las plataformas de mensajer\u00eda social se est\u00e1n llenando de funciones que nunca pensamos que fueran posibles.\u00a0<\/span><strong><span data-preserver-spaces=\"true\">ventanilla \u00fanica<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0Es algo que muchas de estas aplicaciones est\u00e1n intentando lograr; echemos un vistazo a las 5 principales que est\u00e1n teniendo un impacto en el juego de la mensajer\u00eda social:<\/span><\/p>\n<p data-slate-node=\"element\"><img decoding=\"async\" class=\"aligncenter wp-image-8617 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image5.png\" alt=\"Top 5 Social Messaging Apps\" width=\"829\" height=\"337\" \/><\/p>\n<h3 class=\"editor-section block-heading-three current\" data-slate-node=\"element\"><span data-slate-node=\"text\">Messenger, Instagram, WhatsApp<\/span><\/h3>\n<p class=\"editor-section block-paragraph current\" data-slate-node=\"element\"><span data-slate-node=\"text\">Hay un total de 500 millones de usuarios en estas tres plataformas:\u00a0<\/span><\/p>\n<p class=\"editor-section block-paragraph current\" data-slate-node=\"element\"><span data-slate-node=\"text\"><b>Mensajero de Facebook<\/b><\/span><\/p>\n<ul class=\"editor-section block-bulleted-list current\" data-slate-node=\"element\">\n<li class=\"current\" data-slate-node=\"element\"><span data-slate-node=\"text\">M\u00e1s de 20 mil millones de mensajes intercambiados entre empresas y usuarios al d\u00eda.<\/span><\/li>\n<li class=\"current\" data-slate-node=\"element\"><span data-slate-node=\"text\">M\u00e1s de 300 mil Chatbots activos.<\/span><\/li>\n<li class=\"current\" data-slate-node=\"element\"><span data-slate-node=\"text\">El marketing por Messenger genera una tasa de apertura 70% mejor que el marketing por correo electr\u00f3nico.<\/span><\/li>\n<\/ul>\n<p class=\"editor-section block-paragraph current\" data-slate-node=\"element\"><span data-slate-node=\"text\"><b>Instagram<\/b><\/span><\/p>\n<ul class=\"editor-section block-bulleted-list current\" data-slate-node=\"element\">\n<li class=\"current\" data-slate-node=\"element\"><span data-slate-node=\"text\">25 millones de perfiles comerciales.<\/span><\/li>\n<li class=\"current\" data-slate-node=\"element\"><span data-slate-node=\"text\">81% de los usuarios utilizan Instagram para investigar productos y empresas.<\/span><\/li>\n<\/ul>\n<p class=\"editor-section block-paragraph current\" data-slate-node=\"element\"><span data-slate-node=\"text\"><b>WhatsApp<\/b><\/span><\/p>\n<ul class=\"editor-section block-bulleted-list current\" data-slate-node=\"element\">\n<li class=\"current\" data-slate-node=\"element\"><span data-slate-node=\"text\">La aplicaci\u00f3n m\u00e1s popular en m\u00e1s de 100 pa\u00edses.<\/span><\/li>\n<li class=\"current\" data-slate-node=\"element\"><span data-slate-node=\"text\">M\u00e1s de 100 mil millones de mensajes enviados\/d\u00eda.<\/span><\/li>\n<li class=\"current\" data-slate-node=\"element\"><span data-slate-node=\"text\">Las empresas se benefician del uso de esta plataforma para la comunicaci\u00f3n internacional con sus clientes.<\/span><\/li>\n<\/ul>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8618 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image6.png\" alt=\"Messenger, Instagram, and WhatsApp\" width=\"512\" height=\"512\" \/><\/div>\n<h3 class=\"editor-section block-heading-three current\" data-slate-node=\"element\"><span data-slate-node=\"text\">Mensajero<\/span><\/h3>\n<p><strong><span data-preserver-spaces=\"true\">Chatbots\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">en Messenger te permite tener una\u00a0<\/span><strong><span data-preserver-spaces=\"true\">conversaci\u00f3n automatizada\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">con personas que hacen clic en tu Facebook Messenger para iniciar un di\u00e1logo.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Son una serie de men\u00fas o palabras clave que gu\u00edan al cliente a los siguientes pasos,\u00a0<\/span><strong><span data-preserver-spaces=\"true\">ahorrando tiempo\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">y\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Eliminando peticiones fr\u00edvolas\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">que no conducen a\u00a0<\/span><strong><span data-preserver-spaces=\"true\">ventas<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Los chatbots de Messenger se pueden utilizar para su\u00a0<\/span><strong><span data-preserver-spaces=\"true\">sitio web\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">tambi\u00e9n.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Sus clientes podr\u00e1n encontrar lo que necesitan r\u00e1pidamente y al mismo tiempo le brindaremos informaci\u00f3n valiosa para nutrirlos a\u00fan m\u00e1s.<\/span><\/p>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8619 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image7.png\" alt=\"Mensajero de Facebook\" width=\"528\" height=\"482\" \/><\/div>\n<h3><span data-preserver-spaces=\"true\">Automatizaci\u00f3n de mensajes directos de Instagram<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Le permite responder a\u00a0<\/span><strong><span data-preserver-spaces=\"true\">clientes\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">y\u00a0<\/span><strong><span data-preserver-spaces=\"true\">perspectivas inmediatamente<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><strong><span data-preserver-spaces=\"true\">MuchosChat<\/span><\/strong><span data-preserver-spaces=\"true\">,\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Combustible de chat<\/span><\/strong><span data-preserver-spaces=\"true\">, o\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Mono m\u00f3vil\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">Te ayuda a crear una automatizaci\u00f3n de DM de Instagram.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">El uso de la automatizaci\u00f3n de DM de Instagram para la generaci\u00f3n de clientes potenciales es una excelente manera de generar ROI de inmediato.<\/span><\/p>\n<p><strong><span data-preserver-spaces=\"true\">Comercio<\/span><\/strong><span data-preserver-spaces=\"true\">,\u00a0<\/span><strong><span data-preserver-spaces=\"true\">software<\/span><\/strong><span data-preserver-spaces=\"true\">,\u00a0<\/span><strong><span data-preserver-spaces=\"true\">bienes ra\u00edces<\/span><\/strong><span data-preserver-spaces=\"true\">, etc., pueden utilizar esto para calificar a sus clientes desde el principio.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Puedes darle una respuesta a alguien\u00a0<\/span><strong><span data-preserver-spaces=\"true\">instant\u00e1neamente<\/span><\/strong><span data-preserver-spaces=\"true\">-y\u00a0<\/span><strong><span data-preserver-spaces=\"true\">elevar\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">cualquier\u00a0<\/span><strong><span data-preserver-spaces=\"true\">conversaciones\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">que no est\u00e1n automatizados.<\/span><\/p>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8620 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image8.png\" alt=\"Automatizaci\u00f3n de mensajes directos de Instagram\" width=\"512\" height=\"310\" \/><\/div>\n<h3><span data-preserver-spaces=\"true\">WeChat<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Proporciona texto\u00a0<\/span><strong><span data-preserver-spaces=\"true\">mensajer\u00eda<\/span><\/strong><span data-preserver-spaces=\"true\">,\u00a0<\/span><strong><span data-preserver-spaces=\"true\">voz de mantener pulsada la tecla para hablar<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0<\/span><strong><span data-preserver-spaces=\"true\">mensajer\u00eda<\/span><\/strong><span data-preserver-spaces=\"true\">,\u00a0<\/span><strong><span data-preserver-spaces=\"true\">mensajer\u00eda de difusi\u00f3n<\/span><\/strong><span data-preserver-spaces=\"true\">,\u00a0<\/span><strong><span data-preserver-spaces=\"true\">videollamadas\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">y\u00a0<\/span><strong><span data-preserver-spaces=\"true\">conferencia<\/span><\/strong><span data-preserver-spaces=\"true\">,\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Juegos de v\u00eddeo<\/span><\/strong><span data-preserver-spaces=\"true\">,\u00a0<\/span><strong><span data-preserver-spaces=\"true\">fotograf\u00edas,\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">y\u00a0<\/span><strong><span data-preserver-spaces=\"true\">compartir videos<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Permite a las marcas llegar a una amplia audiencia y aumentar eficazmente el conocimiento de la marca.<\/span><\/p>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8621 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image9.png\" alt=\"Top 5 Social Messaging Apps: WeChat\" width=\"512\" height=\"302\" \/><\/div>\n<p class=\"editor-section block-paragraph current\" data-slate-node=\"element\"><span data-slate-node=\"text\">Puede crear contenido y orientarlo a consumidores espec\u00edficos que se suscriban a su empresa en funci\u00f3n de sus <\/span><span data-slate-node=\"text\"><b>historial de navegaci\u00f3n <\/b><\/span><span data-slate-node=\"text\">o <\/span><span data-slate-node=\"text\"><b>ubicaci\u00f3n<\/b><\/span><span data-slate-node=\"text\">.<\/span><\/p>\n<p class=\"editor-section block-paragraph current\" data-slate-node=\"element\"><span data-slate-node=\"text\">Cuando las empresas muestran sus nuevos productos en WeChat, pueden ver <\/span><span data-slate-node=\"text\"><b>actualizaciones en vivo<\/b><\/span><span data-slate-node=\"text\"> en el <\/span><span data-slate-node=\"text\"><b>consumidores<\/b><\/span> <span data-slate-node=\"text\"><b>Primeras impresiones<\/b><\/span><span data-slate-node=\"text\">.<\/span><\/p>\n<p class=\"editor-section block-paragraph current\" data-slate-node=\"element\"><span data-slate-node=\"text\">Permite a las empresas de comercio electr\u00f3nico configurar una &#039;red digital&#039;<\/span><span data-slate-node=\"text\"><b>Microtienda<\/b><\/span><span data-slate-node=\"text\">&#039; para que los usuarios puedan buscar productos dentro de la aplicaci\u00f3n y realizar compras f\u00e1cilmente. <\/span><span data-slate-node=\"text\"><b>compras <\/b><\/span><span data-slate-node=\"text\">En solo un <\/span><span data-slate-node=\"text\"><b>unos pocos clics<\/b><\/span><span data-slate-node=\"text\">.<\/span><\/p>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8622 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image10.png\" alt=\"Top 5 Social Messaging Apps: WeChat\" width=\"512\" height=\"336\" \/><\/div>\n<h3 class=\"editor-section block-heading-three current\" data-slate-node=\"element\"><span data-slate-node=\"text\">Telegrama<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Un grupo de 5.000 personas para difundir tu discurso de ventas, \u00bfqu\u00e9 te parece?<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Telegram es una plataforma de mensajer\u00eda que contiene\u00a0<\/span><strong><span data-preserver-spaces=\"true\">cifrado de extremo a extremo<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0<\/span><strong><span data-preserver-spaces=\"true\">llaves,\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">haci\u00e9ndolo m\u00e1s seguro y mucho m\u00e1s r\u00e1pido.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Viene con funcionalidad para m\u00faltiples dispositivos donde\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Edici\u00f3n de fotograf\u00edas\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">y\u00a0<\/span><strong><span data-preserver-spaces=\"true\">pegatinas animadas\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">Puede obtener m\u00e1s tracci\u00f3n.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">La estrategia de privacidad y seguridad ha llevado a su crecimiento a\u00a0<\/span><strong><span data-preserver-spaces=\"true\">400 millones de usuarios<\/span><\/strong><span data-preserver-spaces=\"true\">, aunque est\u00e1 prohibido en algunos pa\u00edses.<\/span><\/p>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8623 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image11.png\" alt=\"Top 5 Social Messaging Apps: Telegram\" width=\"547\" height=\"465\" \/><\/div>\n<h3><span data-preserver-spaces=\"true\">Snapchat<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Snapchat tiene\u00a0<\/span><strong><span data-preserver-spaces=\"true\">265 millones de usuarios diarios<\/span><\/strong><span data-preserver-spaces=\"true\">, de los cuales\u00a0<\/span><strong><span data-preserver-spaces=\"true\">82%<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0son\u00a0<\/span><strong><span data-preserver-spaces=\"true\">bajo\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">La edad de\u00a0<\/span><strong><span data-preserver-spaces=\"true\">34 a\u00f1os<\/span><\/strong><span data-preserver-spaces=\"true\">Con Snapchat, puedes:<\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Env\u00eda fotos y v\u00eddeos que se puedan ver una sola vez.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Juega juegos dentro de la aplicaci\u00f3n y descubre nuevos filtros.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Env\u00eda mensajes de chat instant\u00e1neos.<\/span><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">\u00bfPor qu\u00e9 tu empresa deber\u00eda utilizar Snapchat?<\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">V\u00eddeos r\u00e1pidos muestran la personalidad y la cultura de la empresa.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Llegar a un p\u00fablico amplio.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Permite la interactividad y el compromiso.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Un veh\u00edculo poderoso para el marketing de influencia.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Cree filtros personalizados para aumentar el conocimiento de la marca.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Dise\u00f1a geofiltros personalizados.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Crear exposici\u00f3n.<\/span><\/li>\n<\/ul>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8624 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image12.png\" alt=\"Top 5 Social Messaging Apps: Snapchat\" width=\"1460\" height=\"730\" \/><\/div>\n<h3 class=\"editor-section block-heading-three current\" data-slate-node=\"element\"><span data-slate-node=\"text\">TextoAhora<\/span><\/h3>\n<p class=\"editor-section block-paragraph current\" data-slate-node=\"element\"><span data-slate-node=\"text\">Cuando te registras para <\/span><span data-slate-node=\"text\"><b>TextoAhora<\/b><\/span><span data-slate-node=\"text\">, ingresa un c\u00f3digo de \u00e1rea y obtendr\u00e1 una lista de n\u00fameros disponibles en ese c\u00f3digo de \u00e1rea.<\/span><\/p>\n<p class=\"editor-section block-paragraph current\" data-slate-node=\"element\"><span data-slate-node=\"text\">Un n\u00famero local te marca como parte de tu <\/span><span data-slate-node=\"text\"><b>comunidad<\/b><\/span><span data-slate-node=\"text\">.<\/span><\/p>\n<p class=\"editor-section block-paragraph current\" data-slate-node=\"element\"><span data-slate-node=\"text\">Puedes conseguir tu <\/span><span data-slate-node=\"text\"><b>mensajes<\/b><\/span><span data-slate-node=\"text\">, <\/span><span data-slate-node=\"text\"><b>mensajes de voz<\/b><\/span><span data-slate-node=\"text\">, y <\/span><span data-slate-node=\"text\"><b>llamadas<\/b><\/span><span data-slate-node=\"text\"> de pr\u00e1cticamente cualquier cosa relacionada con el <\/span><span data-slate-node=\"text\"><b>Internet<\/b><\/span><span data-slate-node=\"text\">.<\/span><\/p>\n<p class=\"editor-section block-paragraph current\" data-slate-node=\"element\"><span data-slate-node=\"text\">TextNow te permite crear un <\/span><span data-slate-node=\"text\"><b>saludo de correo de voz personalizado <\/b><\/span><span data-slate-node=\"text\">para acompa\u00f1ar tu numero de negocio.<\/span><\/p>\n<p class=\"editor-section block-paragraph current\" data-slate-node=\"element\"><span data-slate-node=\"text\">Con TextNow, podr\u00e1s crear un... <\/span><span data-slate-node=\"text\"><b>toque personal <\/b><\/span><span data-slate-node=\"text\">Para su negocio, construyendo una empresa m\u00e1s fuerte <\/span><span data-slate-node=\"text\"><b>relaci\u00f3n con sus clientes<\/b><\/span><span data-slate-node=\"text\">.<\/span><\/p>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8625 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image13.png\" alt=\"Top 5 Social Messaging Apps: TextNow\" width=\"512\" height=\"294\" \/><\/div>\n<h2 class=\"editor-section block-heading-two current\" data-slate-node=\"element\"><span data-slate-node=\"text\">8 maneras de hacer crecer su negocio usando la mensajer\u00eda social<\/span><\/h2>\n<p class=\"editor-section block-paragraph current\" data-slate-node=\"element\"><span data-slate-node=\"text\">\u00bfC\u00f3mo puedes usar estas incre\u00edbles funciones para hacer crecer tu negocio? Analizaremos ocho formas en las que puedes aprovechar estas fant\u00e1sticas aplicaciones de mensajer\u00eda social.<\/span><\/p>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8626 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image14.png\" alt=\"8 Ways Social Messaging can Help you Grow your Business\" width=\"1177\" height=\"386\" \/><\/div>\n<blockquote class=\"editor-section block-quote current\" data-slate-node=\"element\">\n<div class=\"quote current\" data-slate-node=\"element\"><span data-slate-node=\"text\"><b>El crecimiento nunca es una mera casualidad: es el resultado de fuerzas que trabajan juntas.<\/b><\/span><span data-slate-node=\"text\"> \u2013 James Cash Penney<\/span><\/div>\n<\/blockquote>\n<h3><span data-preserver-spaces=\"true\">#1 \u2013 Mant\u00e9ngase en el primer plano de la mente<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Promover contenido relevante y personalizado permite que su empresa se mantenga en el primer lugar.\u00a0<\/span><strong><span data-preserver-spaces=\"true\">en primera l\u00ednea de la mente de la gente<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Buzzfeed hace esto enviando\u00a0<\/span><strong><span data-preserver-spaces=\"true\">contenido personalizado\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">a sus suscriptores, como memes y gifs, diariamente. Este peque\u00f1o,\u00a0<\/span><strong><span data-preserver-spaces=\"true\">interacci\u00f3n diaria\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">Permite a su empresa mostrar su personalidad.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Los suscriptores tendr\u00e1n algo que esperar regularmente y su interacci\u00f3n no parecer\u00e1 demasiado corporativa ni molesta.<\/span><\/p>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8627 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image15.png\" alt=\"Stay Top of Mind\" width=\"512\" height=\"512\" \/><\/div>\n<h3><span data-preserver-spaces=\"true\">#2 \u2013 Responda a los clientes al instante<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Las aplicaciones de mensajer\u00eda social est\u00e1n dise\u00f1adas para ayudarte a enviar mensajes\u00a0<\/span><strong><span data-preserver-spaces=\"true\">instante<\/span><\/strong><span data-preserver-spaces=\"true\">,\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Servicio al cliente personalizado<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Responder a los clientes con prontitud puede ayudarle a crear una mejor relaci\u00f3n\u00a0<\/span><strong><span data-preserver-spaces=\"true\">conexi\u00f3n<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Le permite comprender mejor lo que necesitan sus clientes para poder ayudarlos mejor.\u00a0<\/span><strong><span data-preserver-spaces=\"true\">nutrir\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">a ellos.<\/span><\/p>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8628 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image16.png\" alt=\"Respond to Customers Instantly\" width=\"560\" height=\"477\" \/><\/div>\n<h3><span data-preserver-spaces=\"true\">#3 \u2013 Hazlo personal\u00a0<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Las ofertas relevantes est\u00e1n dirigidas espec\u00edficamente a cada individuo.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Mantenga sus conversaciones informales pero directas. Comience el mensaje con el\u00a0<\/span><strong><span data-preserver-spaces=\"true\">nombre de pila<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0Para llamar la atenci\u00f3n y utilizar\u00a0<\/span><strong><span data-preserver-spaces=\"true\">emoticones\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">si es necesario.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Los mensajes no son la \u00fanica forma de interactuar con los clientes; es necesario hacer m\u00e1s que vender. Debe haber un toque humano incluso al usar mensajes con guiones a trav\u00e9s de chatbots.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Tener una\u00a0<\/span><strong><span data-preserver-spaces=\"true\">sistema de recompensas\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">o algunos\u00a0<\/span><strong><span data-preserver-spaces=\"true\">incentivo\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">para\u00a0<\/span><strong><span data-preserver-spaces=\"true\">lealtad\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">Puede ayudar a garantizar que sigan regresando.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Env\u00ede informaci\u00f3n valiosa y adaptada a las necesidades espec\u00edficas.<\/span><\/p>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8629 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image17.png\" alt=\"Make it Personal\" width=\"380\" height=\"512\" \/><\/div>\n<h3><span data-preserver-spaces=\"true\">\u00a0#4 \u2013 Haz que las compras sean m\u00e1s divertidas<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">\u00a1Entretenga a los compradores mientras les ayuda a resolver problemas!<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Whole Foods utiliza Facebook Messenger para ayudar a los compradores a encontrar nuevas recetas.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Los usuarios pueden simplemente enviar un mensaje al Chatbot, enviar un emoji (por ejemplo, berenjena) y el Bot responder\u00e1 con recetas que utilizan berenjenas. Lo que esto ofrece a sus clientes es:<\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Conveniencia.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Asistencia 24\/7.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Experiencia creativa, \u00fatil e interactiva.<\/span><\/li>\n<\/ul>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8630 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image18.png\" alt=\"Make Shopping More Fun\" width=\"512\" height=\"288\" \/><\/div>\n<h3 class=\"editor-section block-heading-three current\" data-slate-node=\"element\"><span data-slate-node=\"text\">#5 \u2013 Conectar directamente<\/span><\/h3>\n<p class=\"editor-section block-paragraph current\" data-slate-node=\"element\"><span data-slate-node=\"text\">Utilizar aplicaciones de mensajer\u00eda <\/span><span data-slate-node=\"text\"><b>internamente <\/b><\/span><span data-slate-node=\"text\">Hablar con personas influyentes en tu espacio <\/span><span data-slate-node=\"text\"><b>uno a uno<\/b><\/span><span data-slate-node=\"text\">.<\/span><\/p>\n<p class=\"editor-section block-paragraph current\" data-slate-node=\"element\"><span data-slate-node=\"text\">Se sentir\u00e1n m\u00e1s conectados con tu marca y te representar\u00e1n bien en sus redes. <\/span><span data-slate-node=\"text\"><b>canales sociales propios<\/b><\/span><span data-slate-node=\"text\">.<\/span><\/p>\n<p class=\"editor-section block-paragraph current\" data-slate-node=\"element\"><span data-slate-node=\"text\">Esta forma de comunicaci\u00f3n es m\u00e1s <\/span><span data-slate-node=\"text\"><b>personal <\/b><\/span><span data-slate-node=\"text\">que un blog o una red social.<\/span><\/p>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8631 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image19.png\" alt=\"Connect Directly\" width=\"512\" height=\"307\" \/><\/div>\n<h3><span data-preserver-spaces=\"true\">#6 \u2013 Facilite la compra\u00a0<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Respuestas honestas: los mensajes directos y las conversaciones privadas brindan opiniones genuinas a ambas partes.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Rentable \u2013\u00a0<\/span><em><span data-preserver-spaces=\"true\">\u201cEl tiempo es dinero\u201d<\/span><\/em><span data-preserver-spaces=\"true\">; por lo tanto, es eficiente en t\u00e9rminos de tiempo y ahorra gastos.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Los clientes generalmente mejorar\u00e1n\u00a0<\/span><strong><span data-preserver-spaces=\"true\">consejo\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">permitiendo una mejor\u00a0<\/span><strong><span data-preserver-spaces=\"true\">conexi\u00f3n\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">y\u00a0<\/span><strong><span data-preserver-spaces=\"true\">visitas repetidas<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Las aplicaciones de mensajer\u00eda social son directas y personalizadas, lo que facilita\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Toma de decisiones<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p>&nbsp;<\/p>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8632 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image20.png\" alt=\"Make Buying Easier\" width=\"512\" height=\"454\" \/><\/div>\n<h3><span data-preserver-spaces=\"true\">#7 \u2013 Promocione su producto en tiempo real<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Las generaciones m\u00e1s j\u00f3venes valoran las empresas honestas y directas, por lo que\u00a0<\/span><strong><span data-preserver-spaces=\"true\">promoci\u00f3n en tiempo real<\/span><\/strong><span data-preserver-spaces=\"true\">s se puede utilizar para mostrar su empresa\u00a0<\/span><strong><span data-preserver-spaces=\"true\">transparencia<\/span><\/strong><span data-preserver-spaces=\"true\">Las promociones en tiempo real permiten una edici\u00f3n m\u00ednima y el uso de Photoshop, lo que crea una sensaci\u00f3n de\u00a0<\/span><strong><span data-preserver-spaces=\"true\">autenticidad\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">\u2013 algo que mucha gente busca hoy en d\u00eda.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Considerar\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Publicidad a trav\u00e9s de plataformas de mensajer\u00eda<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0como Snapchat para un alcance r\u00e1pido y efectivo.<\/span><\/p>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8633 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image21.png\" alt=\"Promote your Product in Real-time\" width=\"512\" height=\"429\" \/><\/div>\n<h3><span data-preserver-spaces=\"true\">#8 \u2013 C\u00f3mo adaptar el contenido a su audiencia<\/span><\/h3>\n<p><span data-preserver-spaces=\"true\">Mucha gente ve el contenido en\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Diferentes maneras<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Desea que su contenido sea accesible para la mayor cantidad posible de personas para llegar a m\u00e1s clientes.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Experimente con un bot automatizado para que pueda compartir contenido valioso.<\/span><\/p>\n<div class=\"float-none\" data-slate-node=\"element\" data-slate-void=\"true\"><img decoding=\"async\" class=\"aligncenter wp-image-8634 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/image22.png\" alt=\"Tailoring Content to your Audience\" width=\"421\" height=\"512\" \/><\/div>\n<h2><span data-preserver-spaces=\"true\">El poder de la mensajer\u00eda social<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">La mensajer\u00eda social es una revoluci\u00f3n en el servicio.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Es una forma poderosa de ayudar a aumentar la participaci\u00f3n en su negocio.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Puedes influir en la decisi\u00f3n del comprador hacia un producto o servicio.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">La mensajer\u00eda social permite la resoluci\u00f3n de conflictos, principalmente cuando la utilizan las empresas para la atenci\u00f3n al cliente. Si puedes resolver un problema r\u00e1pidamente, es m\u00e1s probable que vuelvan.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Si te gust\u00f3 esta lectura, entonces querr\u00e1s ver algunas de nuestras otras excelentes lecturas:<\/span><\/p>\n<p><a target=\"_blank\" href=\"https:\/\/honeypotmarketing.com\/es\/construyendo-tu-marca-en-2021\/\" class=\"editor-rtfLink\" rel=\"noopener nofollow\"><span data-preserver-spaces=\"true\">Construyendo tu marca en 2021<\/span><\/a><\/p>\n<p><a target=\"_blank\" href=\"https:\/\/honeypotmarketing.com\/es\/plataformas-de-redes-sociales-2021\/\" class=\"editor-rtfLink\" rel=\"noopener nofollow\"><span data-preserver-spaces=\"true\">Nuevas plataformas de redes sociales que deber\u00edas considerar en 2021<\/span><\/a><\/p>\n<h5><a target=\"_blank\" href=\"https:\/\/honeypotmarketing.com\/es\/contenido-fundamental\/\" class=\"editor-rtfLink\" rel=\"noopener\"><span data-preserver-spaces=\"true\">C\u00f3mo usar Cornerstone Content para crear un plan de marketing entrante exitoso<\/span><\/a><\/h5>\n<h5><a target=\"_blank\" href=\"https:\/\/honeypotmarketing.com\/es\/ejemplos-de-imanes-de-clientes-potenciales\/\" class=\"editor-rtfLink\" rel=\"noopener\"><span data-preserver-spaces=\"true\">10 ejemplos de imanes de clientes potenciales inteligentes y efectivos que generar\u00e1n clientes potenciales y notoriedad<\/span><\/a><\/h5>\n<h5><a target=\"_blank\" href=\"https:\/\/honeypotmarketing.com\/es\/estrategia-de-marketing-local\/\" class=\"editor-rtfLink\" rel=\"noopener\"><span data-preserver-spaces=\"true\">C\u00f3mo crear una estrategia de marketing digital eficaz para su negocio local<\/span><\/a><\/h5>","protected":false},"excerpt":{"rendered":"<p>Ahora que estamos en 2021, la mensajer\u00eda social ha avanzado mucho. Las funciones disponibles han aumentado y no se trata solo de una charla r\u00e1pida; es mucho m\u00e1s. \u00bfQu\u00e9 hay de nuevo? Novedades en marketing esta semana: Apple redobla la apuesta por la privacidad, TikTok comparte informaci\u00f3n sobre marketing s\u00f3lido, WhatsApp puede tener una nueva funci\u00f3n y\u2026<\/p>","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","om_disable_all_campaigns":false,"_uag_custom_page_level_css":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[38],"tags":[345],"class_list":["post-8612","post","type-post","status-publish","format-standard","hentry","category-social-media","tag-social-messaging"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.8 - aioseo.com -->\n\t<meta name=\"description\" content=\"Now that it&#039;s 2021, social messaging has come quite a long way. 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