{"id":8757,"date":"2021-08-09T16:08:05","date_gmt":"2021-08-09T20:08:05","guid":{"rendered":"https:\/\/honeypotmarketing.com\/?p=8757"},"modified":"2024-09-23T11:40:15","modified_gmt":"2024-09-23T15:40:15","slug":"10-awesome-campaign-automations-scale-business","status":"publish","type":"post","link":"https:\/\/honeypotmarketing.com\/es\/automation\/10-awesome-campaign-automations-scale-business\/","title":{"rendered":"10 incre\u00edbles automatizaciones de campa\u00f1as para hacer crecer tu negocio"},"content":{"rendered":"<iframe width=\"100%\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/ZUh_ZmnL5-U\" title=\"Reproductor de v\u00eddeo de YouTube\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><div itemscope itemtype=\"http:\/\/schema.org\/AudioObject\"><meta itemprop=\"name\" content=\"10 Awesome Campaign Automations to Scale Your Business\" \/><meta itemprop=\"uploadDate\" content=\"2021-08-09T16:08:05-04:00\" \/><meta itemprop=\"encodingFormat\" content=\"\" \/><meta itemprop=\"duration\" content=\"PT47M22S\" \/><meta itemprop=\"description\" content=\"We&#039;re all down for making our lives easier, right? Well, with automations, it&#039;s your business&#039; opportunity to utilize a tool that can change the way you interact with your customers. In this article, we&#039;ll be focusing on campaign automations in\u00a0Activ...\" \/><meta itemprop=\"contentUrl\" content=\"https:\/\/media.blubrry.com\/digital_marketing_honeypot\/mc.blubrry.com\/digital_marketing_honeypot\/10_Awesome_Campaign_Automations_to_Scale_Your_Business-Live_The_Hive_Ep_190.mp3?awCollectionId=1033945&#038;aw_0_azn.pgenre=Business&#038;aw_0_1st.ri=blubrry&#038;aw_0_azn.pcountry=CA&#038;aw_0_azn.planguage=en-ca&#038;cat_exclude=IAB1-8%2CIAB1-9%2CIAB7-41%2CIAB8-5%2CIAB8-18%2CIAB11-4%2CIAB23%2CIAB24%2CIAB25%2CIAB26&#038;aw_0_cnt.rss=https%3A%2F%2Fhoneypotmarketing.com%2Ffeed%2Fpodcast%2F\" \/><meta itemprop=\"contentSize\" content=\"43.4\" \/><iframe src=\"https:\/\/player.blubrry.com\/?media_url=https%3A%2F%2Fmedia.blubrry.com%2Fdigital_marketing_honeypot%2Fmc.blubrry.com%2Fdigital_marketing_honeypot%2F10_Awesome_Campaign_Automations_to_Scale_Your_Business-Live_The_Hive_Ep_190.mp3%3FawCollectionId%3D1033945%26aw_0_azn.pgenre%3DBusiness%26aw_0_1st.ri%3Dblubrry%26aw_0_azn.pcountry%3DCA%26aw_0_azn.planguage%3Den-ca%26cat_exclude%3DIAB1-8%252CIAB1-9%252CIAB7-41%252CIAB8-5%252CIAB8-18%252CIAB11-4%252CIAB23%252CIAB24%252CIAB25%252CIAB26%26aw_0_cnt.rss%3Dhttps%253A%252F%252Fhoneypotmarketing.com%252Ffeed%252Fpodcast%252F&amp;modern=1&amp;podcast_link=https%3A%2F%2Fhoneypotmarketing.com%2Fes%2Fautomation%2F10-awesome-campaign-automations-scale-business%2F#mode-Dark&border-FFAD00&progress-FF9400\" scrolling=\"no\" width=\"100%\" height=\"165\" frameborder=\"0\" id=\"blubrryplayer-1\" class=\"blubrryplayer\" title=\"Reproductor de podcasts Blubrry\"><\/iframe><\/div><p class=\"powerpress_links powerpress_links_comfeedpodcast\" style=\"margin-bottom: 1px !important;\">Podcast: <a href=\"https:\/\/media.blubrry.com\/digital_marketing_honeypot\/mc.blubrry.com\/digital_marketing_honeypot\/10_Awesome_Campaign_Automations_to_Scale_Your_Business-Live_The_Hive_Ep_190.mp3?awCollectionId=1033945&amp;aw_0_azn.pgenre=Business&amp;aw_0_1st.ri=blubrry&amp;aw_0_azn.pcountry=CA&amp;aw_0_azn.planguage=en-ca&amp;cat_exclude=IAB1-8%2CIAB1-9%2CIAB7-41%2CIAB8-5%2CIAB8-18%2CIAB11-4%2CIAB23%2CIAB24%2CIAB25%2CIAB26&amp;aw_0_cnt.rss=https%3A%2F%2Fhoneypotmarketing.com%2Ffeed%2Fpodcast%2F\" class=\"powerpress_link_pinw\" target=\"_blank\" title=\"Jugar en nueva ventana\" onclick=\"return powerpress_pinw('https:\/\/honeypotmarketing.com\/es\/?powerpress_pinw=8757-podcast');\" rel=\"nofollow\">Jugar en nueva ventana<\/a> | <a href=\"https:\/\/media.blubrry.com\/digital_marketing_honeypot\/mc.blubrry.com\/digital_marketing_honeypot\/10_Awesome_Campaign_Automations_to_Scale_Your_Business-Live_The_Hive_Ep_190.mp3?awCollectionId=1033945&#038;aw_0_azn.pgenre=Business&#038;aw_0_1st.ri=blubrry&#038;aw_0_azn.pcountry=CA&#038;aw_0_azn.planguage=en-ca&#038;cat_exclude=IAB1-8%2CIAB1-9%2CIAB7-41%2CIAB8-5%2CIAB8-18%2CIAB11-4%2CIAB23%2CIAB24%2CIAB25%2CIAB26&#038;aw_0_cnt.rss=https%3A%2F%2Fhoneypotmarketing.com%2Ffeed%2Fpodcast%2F\" class=\"powerpress_link_d\" title=\"Descargar\" rel=\"nofollow\" download=\"10_Awesome_Campaign_Automations_to_Scale_Your_Business-Live_The_Hive_Ep_190.mp3?awCollectionId=1033945&amp;#038;aw_0_azn.pgenre=Business&amp;#038;aw_0_1st.ri=blubrry&amp;#038;aw_0_azn.pcountry=CA&amp;#038;aw_0_azn.planguage=en-ca&amp;#038;cat_exclude=IAB1-8%2CIAB1-9%2CIAB7-41%2CIAB8-5%2CIAB8-18%2CIAB11-4%2CIAB23%2CIAB24%2CIAB25%2CIAB26&amp;#038;aw_0_cnt.rss=https%3A%2F%2Fhoneypotmarketing.com%2Ffeed%2Fpodcast%2F\">Descargar<\/a><\/p><p class=\"powerpress_links powerpress_subscribe_links\">Suscribir: <a href=\"https:\/\/honeypotmarketing.com\/es\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"Suscr\u00edbete v\u00eda RSS\" rel=\"nofollow\">RRSS<\/a><\/p><p><span data-preserver-spaces=\"true\">Todos queremos hacernos la vida m\u00e1s f\u00e1cil, \u00bfno? Pues bien, con las automatizaciones, tu empresa tiene la oportunidad de utilizar una herramienta que puede cambiar la forma en que interact\u00faas con tus clientes. En este art\u00edculo, nos centraremos en las automatizaciones de campa\u00f1as en\u00a0<\/span><a target=\"_blank\" href=\"https:\/\/www.activecampaign.com\/ca\/\" class=\"editor-rtfLink\" rel=\"noopener\"><span data-preserver-spaces=\"true\">Campa\u00f1a activa<\/span><\/a><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Quiere ampliar su negocio y existe una forma eficiente de hacerlo.<\/span><\/p>\n<p><b>Presentamos las automatizaciones de marketing\u2026<\/b><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8758 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/190-1.png\" alt=\"10 incre\u00edbles automatizaciones de campa\u00f1as para hacer crecer tu negocio\" width=\"507\" height=\"405\" \/><\/p>\n<p><span data-preserver-spaces=\"true\">Las automatizaciones de marketing no solo le brindan un proceso efectivo sino tambi\u00e9n m\u00e1s sencillo.<\/span><\/p>\n<h2><span data-preserver-spaces=\"true\">10 incre\u00edbles automatizaciones de campa\u00f1as para hacer crecer tu negocio<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">Analicemos 10 excelentes automatizaciones de campa\u00f1as que pueden brindarle el \u00e9xito que su empresa busca.<\/span><\/p>\n<p><strong><span data-preserver-spaces=\"true\">Carrito abandonado de vacaciones <\/span><\/strong><span data-preserver-spaces=\"true\">Cuando uno de tus contactos\u00a0<\/span><strong><span data-preserver-spaces=\"true\">abandona un carrito\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">En su tienda de comercio electr\u00f3nico, se activar\u00e1 la automatizaci\u00f3n.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">El contacto es\u00a0<\/span><strong><span data-preserver-spaces=\"true\">M\u00e1s segmentado con condiciones de fecha\/hora<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0durante la duraci\u00f3n de la venta navide\u00f1a; de esta manera, solo ingresan mientras la venta est\u00e1 en curso.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">A continuaci\u00f3n se enviar\u00e1 un mensaje a su contacto.\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Correo electr\u00f3nico recordatorio de carrito abandonado\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">que se alinea con otros mensajes festivos.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Las vacaciones son muy ocupadas para muchas personas y, a menudo, se olvidan de volver; este es un gran recordatorio para ayudar\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Impulsar esas ventas<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8759 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/190-2.png\" alt=\"Carrito abandonado de vacaciones\" width=\"705\" height=\"437\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3>2. Incorporaci\u00f3n de miembros<\/h3>\n<p><span style=\"font-weight: 400;\">Al incorporar nuevos clientes a su programa de membres\u00eda, una de las mejores cosas que puede hacer es <\/span><b>hacer un seguimiento <\/b><span style=\"font-weight: 400;\">con ellos v\u00eda correo electr\u00f3nico.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">No s\u00f3lo quieres hacerlo <\/span><b>f\u00e1cil<\/b><span style=\"font-weight: 400;\"> Para que los usuarios se conviertan en miembros y se incorporen a su sistema, pero si les recuerda a las personas que son miembros, es m\u00e1s probable que permanezcan en \u00e9l. <\/span><b>Actualizado sobre sus productos y su valor<\/b><span style=\"font-weight: 400;\">; por lo tanto, tendr\u00e1n m\u00e1s probabilidades de <\/span><b>convertir<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Por<\/span><strong><span data-preserver-spaces=\"true\">\u00a0automatizando\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">Con este proceso, puede asegurarse de que se los incluya en el proceso de incorporaci\u00f3n cada vez que alguien nuevo se registre y se los incentive a seguir comprometidos.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8760 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/190-3.png\" alt=\"Pages - Membership Onboarding\" width=\"517\" height=\"706\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3>3. Etiquetado de intereses del producto<\/h3>\n<p><span data-preserver-spaces=\"true\">Seg\u00fan las categor\u00edas de inter\u00e9s, los anuncios pueden dirigirse a audiencias espec\u00edficas.<\/span><strong><span data-preserver-spaces=\"true\">\u00a0interesado<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0en el producto ofrecido.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Esto ayuda en\u00a0<\/span><strong><span data-preserver-spaces=\"true\">recomercializaci\u00f3n<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0al mercado objetivo, lo que construye una\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Conexi\u00f3n m\u00e1s fuerte\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">con la comunidad alrededor de la marca.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">El\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Los correos electr\u00f3nicos son m\u00e1s relevantes,\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">lo que ayuda a aumentar el compromiso.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Aqu\u00ed es donde\u00a0<\/span><strong><span data-preserver-spaces=\"true\">redimensionamiento\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">juega un papel importante.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8761 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/190-4.png\" alt=\"Product Interest Tagging\" width=\"1008\" height=\"337\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3>4. Agradecimiento y notificaci\u00f3n<\/h3>\n<p><span data-preserver-spaces=\"true\">Es f\u00e1cil que los clientes en l\u00ednea se sientan distantes de las empresas con las que compran, por lo que crear una automatizaci\u00f3n de &quot;agradecimiento&quot; es una excelente manera de\u00a0<\/span><strong><span data-preserver-spaces=\"true\">humanizar<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0su empresa y darle un toque personal.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Este peque\u00f1o gesto proporciona a sus clientes una sensaci\u00f3n de\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Apreciaci\u00f3n y satisfacci\u00f3n.\u00a0<\/span><\/strong><\/p>\n<p><span data-preserver-spaces=\"true\">Hay varios momentos en los que deber\u00edas activar una automatizaci\u00f3n de &quot;gracias&quot;:\u00a0<\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Cuando alguien\u00a0<\/span><strong><span data-preserver-spaces=\"true\">suscribe\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">A tu lista.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Cuando alguien hace una\u00a0<\/span><strong><span data-preserver-spaces=\"true\">compra.<\/span><\/strong><\/li>\n<li><span data-preserver-spaces=\"true\">Alguien dona<\/span><strong><span data-preserver-spaces=\"true\">.<\/span><\/strong><\/li>\n<li><span data-preserver-spaces=\"true\">Alguien proporciona\u00a0<\/span><strong><span data-preserver-spaces=\"true\">comentario.<\/span><\/strong><\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8762 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/190-5.png\" alt=\"Thank You and Notification\" width=\"417\" height=\"393\" \/><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8763 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/190-6.png\" alt=\"Thank You and Notification\" width=\"1007\" height=\"337\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3>5. Impartici\u00f3n de cursos en l\u00ednea<\/h3>\n<p><span data-preserver-spaces=\"true\">Para ello, puedes crear un\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Curso electr\u00f3nico por goteo<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0Entregado por correo electr\u00f3nico.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">El curso en l\u00ednea se puede utilizar como incentivo para obtener m\u00e1s\u00a0<\/span><strong><span data-preserver-spaces=\"true\">suscriptores opt-in<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Los mensajes te dar\u00e1n la oportunidad de brindar\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Informaci\u00f3n valiosa y \u00fatil<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Tendr\u00e1s la oportunidad de\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Fortalece tu relaci\u00f3n\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">con el contacto, posicion\u00e1ndose como un experto, permiti\u00e9ndole introducir\u00a0<\/span><strong><span data-preserver-spaces=\"true\">productos\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">y\u00a0<\/span><strong><span data-preserver-spaces=\"true\">servicios<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ideal para automatizar <\/span><b>Venta adicional<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8764 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/190-7.png\" alt=\"Online Course Delivery Automation\" width=\"972\" height=\"456\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3>6. Bolet\u00edn semanal<\/h3>\n<p><span data-preserver-spaces=\"true\">Algunos prefieren una cadencia semanal; esto hace que sus boletines sean m\u00e1s interesantes para algunos segmentos de su audiencia.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Con un\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Bolet\u00edn semanal, puedes utilizar el bolet\u00edn para realizar promociones cruzadas\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">para conseguir que sus suscriptores de correo electr\u00f3nico accedan a uno que se ajuste a sus intereses.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Por ejemplo, para aquellos que publican mucho contenido cada semana, un\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Un bolet\u00edn semanal puede ser m\u00e1s efectivo que uno diario, ya que deja m\u00e1s art\u00edculos para atraer al usuario.<\/span><\/strong><\/p>\n<p><span data-preserver-spaces=\"true\">Tambi\u00e9n puedes<\/span><strong><span data-preserver-spaces=\"true\">\u00a0Prioriza el contenido de cada correo electr\u00f3nico etiquet\u00e1ndolo en tu CMS<\/span><\/strong><span data-preserver-spaces=\"true\">, o bien El contacto puede crearse mediante un feed de contenidos o un feed RSS que muestre m\u00e1s piezas de inter\u00e9s para el usuario.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8765 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/190-8.png\" alt=\"Weekly Newsletter\" width=\"734\" height=\"385\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3>7. Segmentaci\u00f3n de contactos<\/h3>\n<p><strong><span data-preserver-spaces=\"true\">Recopilaci\u00f3n de datos de comportamiento y audiencia<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0Es \u00fatil para la segmentaci\u00f3n de los diferentes grupos de clientes.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Cada uno tiene una perspectiva variada, por eso la segmentamos por\u00a0<\/span><strong><span data-preserver-spaces=\"true\">gustos y preferencias<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0en entornos psicogr\u00e1ficos.<\/span><\/p>\n<p><strong><span data-preserver-spaces=\"true\">3 cubos diferentes<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0Para la segmentaci\u00f3n de contactos son:<\/span><\/p>\n<ul>\n<li><strong><span data-preserver-spaces=\"true\">Psicogr\u00e1fico\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">\u2013 Actitud y deseos.<\/span><\/li>\n<li><strong><span data-preserver-spaces=\"true\">Demogr\u00e1fico\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">\u2013 Edad, ingresos y situaci\u00f3n familiar.<\/span><\/li>\n<li><strong><span data-preserver-spaces=\"true\">Geogr\u00e1fico<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0\u2013 Ubicaci\u00f3n y destino.<\/span><\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8766 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/190-9.png\" alt=\"Contact Segmentation Automation\" width=\"991\" height=\"386\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3>8. P\u00e1ginas: Entrega de Lead Magnet<\/h3>\n<p><span style=\"font-weight: 400;\">Necesitas nuevos suscriptores, pero la lucha es conseguirlos. La mejor manera de... <\/span><b>Aumente su lista de suscripciones<\/b><span style=\"font-weight: 400;\"> es darle a las personas una raz\u00f3n para que le den su direcci\u00f3n de correo electr\u00f3nico en primer lugar.<\/span><\/p>\n<p><b>Ofreciendo incentivos<\/b><span style=\"font-weight: 400;\"> aumentar\u00e1 la probabilidad de consistencia<\/span> <span style=\"font-weight: 400;\">Suscripciones. Los imanes de clientes potenciales son excelentes herramientas que su audiencia puede utilizar. Las listas de verificaci\u00f3n, las plantillas y los libros electr\u00f3nicos son solo algunos ejemplos.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ofrecer estas piezas informativas y \u00fatiles ayudar\u00e1 <\/span><b>Construir confianza y nutrir las relaciones.<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Aseg\u00farese de que sus imanes de clientes potenciales sean <strong>simple<\/strong>, <strong>valioso<\/strong>, y <strong>eficaz<\/strong>.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8767 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/190-10.png\" alt=\"Lead Magnet Delivery Automation\" width=\"984\" height=\"390\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3>9. Serie de suscripci\u00f3n<\/h3>\n<p><span data-preserver-spaces=\"true\">Ya sea para un servicio de streaming o una suscripci\u00f3n a un evento, esta automatizaci\u00f3n permitir\u00e1 que los contactos que se hayan registrado\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Obtenga acceso anticipado para elegir fechas y asientos.<\/span><\/strong><span data-preserver-spaces=\"true\">,\u00a0<\/span><strong><span data-preserver-spaces=\"true\">etc.<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Con esta automatizaci\u00f3n, podr\u00e1s:\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Continuar enviando correos electr\u00f3nicos a los suscriptores mientras se realizan otras actividades de marketing.<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0para cada programa por separado.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Alguien que se suscribe est\u00e1 en esto a largo plazo, as\u00ed que use esta serie de suscripciones para mantenerlo.\u00a0<\/span><strong><span data-preserver-spaces=\"true\">feliz y comprometido<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Incentiva a nuevos usuarios, reduciendo la\u00a0<\/span><strong><span data-preserver-spaces=\"true\">tasa de abandono<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8768 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/190-11.png\" alt=\"Subscription Series Automation\" width=\"834\" height=\"389\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3>10. Prueba gratuita del flujo de trabajo de automatizaci\u00f3n de correo electr\u00f3nico<\/h3>\n<p><span style=\"font-weight: 400;\">Esta automatizaci\u00f3n ofrece a sus contactos una <\/span><b>prueba gratis <\/b><span style=\"font-weight: 400;\">para ayudarles a convertirlos en clientes.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Este flujo de trabajo enviar\u00e1 una serie de mensajes a lo largo del ciclo de vida de la prueba, <\/span><b>Poni\u00e9ndolos en contacto con tu equipo<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Su equipo ahora puede hacer un seguimiento del contacto para tener una mayor probabilidad de \u00e9xito. <\/span><b>Cliente potencial<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8769 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/190-12.png\" alt=\"Free Trial Email Automation Workflow\" width=\"967\" height=\"400\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3><b>Envolvi\u00e9ndolo<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Nosotros cubrimos<\/span><b> 10 automatizaciones sorprendentes<\/b><span style=\"font-weight: 400;\"> que puede utilizar para ayudar a escalar su negocio.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a1Pero estos son s\u00f3lo algunos!<\/span><\/p>\n<p><b>Campa\u00f1a activa<\/b><span style=\"font-weight: 400;\"> Le proporciona muchas plantillas \u00fatiles para ayudarlo a comenzar a crear automatizaciones f\u00e1cilmente.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Estos son <\/span><b>grandes pelda\u00f1os <\/b><span style=\"font-weight: 400;\">para que puedas incorporar tu propio toque a cada automatizaci\u00f3n.<\/span><\/p>\n<hr \/>\n<p>Esperamos que hayas disfrutado de esta lectura. Si buscas m\u00e1s contenido interesante, consulta algunas de nuestras otras lecturas a continuaci\u00f3n:<\/p>\n<h4><a href=\"https:\/\/honeypotmarketing.com\/es\/4-facebook-campaign-game-plans\/\" rel=\"bookmark\" title=\"4 planes de campa\u00f1a de Facebook para garantizar el \u00e9xito\">4 planes de campa\u00f1a de Facebook para garantizar el \u00e9xito<\/a><\/h4>\n<h4><strong><a href=\"https:\/\/honeypotmarketing.com\/es\/calendario-de-redes-sociales\/\" rel=\"bookmark\" title=\"Calendarios de redes sociales: c\u00f3mo crear uno de la manera correcta\">Calendarios de redes sociales: c\u00f3mo crear uno de la manera correcta<\/a><\/strong><\/h4>\n<h4><a href=\"https:\/\/honeypotmarketing.com\/es\/5-tipos-de-campanas-de-marketing\/\" target=\"_blank\" rel=\"noopener\"><strong>5 tipos de campa\u00f1as que puedes utilizar para hacer crecer tu negocio hoy<\/strong><\/a><\/h4>\n<h4><strong><a href=\"https:\/\/honeypotmarketing.com\/es\/los-anuncios-de-facebook-fallan-que-hacer\/\">Anuncios de Facebook y qu\u00e9 hacer cuando fallan<\/a><\/strong><\/h4>\n<h4><strong><a href=\"https:\/\/honeypotmarketing.com\/es\/mensajeria-social\/\" target=\"_blank\" rel=\"noopener\">Mensajer\u00eda social y ocho formas de utilizarla para hacer crecer su negocio<\/a><\/strong><\/h4>","protected":false},"excerpt":{"rendered":"<p>Todos queremos hacernos la vida m\u00e1s f\u00e1cil, \u00bfverdad? Pues bien, con las automatizaciones, tu empresa tiene la oportunidad de utilizar una herramienta que puede cambiar la forma en la que interact\u00faas con tus clientes. En este art\u00edculo, nos centraremos en las automatizaciones de campa\u00f1as en ActiveCampaign. Quieres ampliar tu negocio y existe una forma eficaz de hacerlo...<\/p>","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","om_disable_all_campaigns":false,"_uag_custom_page_level_css":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[69],"tags":[77],"class_list":["post-8757","post","type-post","status-publish","format-standard","hentry","category-automation","tag-activecampaign"],"aioseo_notices":[],"taxonomy_info":{"category":[{"value":69,"label":"Automation"}],"post_tag":[{"value":77,"label":"ActiveCampaign"}]},"featured_image_src_large":false,"author_info":{"display_name":"Dan Nedelko","author_link":"https:\/\/honeypotmarketing.com\/es\/author\/dan-nedelko\/"},"comment_info":3,"category_info":[{"term_id":69,"name":"Automation","slug":"automation","term_group":0,"term_taxonomy_id":69,"taxonomy":"category","description":"","parent":0,"count":5,"filter":"raw","cat_ID":69,"category_count":5,"category_description":"","cat_name":"Automation","category_nicename":"automation","category_parent":0}],"tag_info":[{"term_id":77,"name":"ActiveCampaign","slug":"activecampaign","term_group":0,"term_taxonomy_id":77,"taxonomy":"post_tag","description":"","parent":0,"count":2,"filter":"raw"}],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"trp-custom-language-flag":false},"uagb_author_info":{"display_name":"Dan Nedelko","author_link":"https:\/\/honeypotmarketing.com\/es\/author\/dan-nedelko\/"},"uagb_comment_info":3,"uagb_excerpt":"We&#8217;re all down for making our lives easier, right? Well, with automations, it&#8217;s your business&#8217; opportunity to utilize a tool that can change the way you interact with your customers. In this article, we&#8217;ll be focusing on campaign automations in\u00a0ActiveCampaign. You want to scale your business, and there\u2019s an efficient way to do just that....","aioseo_head":"\n\t\t<!-- All in One SEO Pro 4.9.6.2 - aioseo.com -->\n\t<meta name=\"description\" content=\"We&#039;re all down for making our lives easier, right? Well, with automations, it&#039;s your business&#039; opportunity to utilize a tool that can change the way you interact with your customers. In this article, we&#039;ll be focusing on campaign automations in ActiveCampaign. 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