Did you know that there’s a difference between graphic design and production design? The production design is when you develop an effective creative workflow that streamlines building and editing graphics and video for social media. Seem impossible? It’s easier than you may think! Marketers have long loved Canva because it is fast and easy! With Canva, agencies…
Did you know that 97% of people learn more about a local company online than anywhere else? The sweet, simple days of yellow pages and phonebooks are long behind us! For small businesses, it’s no longer a nice perk to have your business in an online directory; it’s a must-have! Unfortunately, many companies overlook one…
Have you ever aimlessly scrolled through Twitter, Instagram or Facebook and gotten sucked into watching someone’s video? We’ve sure been there before! Moreover, when it’s a video from a brand, you have to wonder how they made such an eye-catching engaging video? Creating video for social media isn’t an exact science! You can use some…
As a business owner, you probably know by now that video content and video marketing are compelling ways for your business to grow for free online. But what if video creation has never really been your jam? Well, you’re in luck because TikTok and Instagram are here. With 2021 expected to be the year of video marketing, they are…
Designing for your brand or business has evolved. Once upon a time the focus of design teams were on aesthetics, and now the world of design has turned into an iterative process focused on the customer journey. By understanding the path to purchase and various touchpoints throughout, we can design with the intention to make…
Not long ago, customers called a business, submitted a ticket, or went to the brick-and-mortar location when they had issues or questions, and the idea of social media customer service didn’t even exist. Now it’s the main channel for most customers to communicate with a business or brand, and it’s something you can not afford…
This week Dan and the Bees look at creative business and marketing tactics that can make your business stand out in uncertain times. We’re quickly getting closer to the holidays, and now is the time to get prepared for the rush. Also, check out our other recent blogs for even more insights for this coming…
With the dominance of social media as communication tools during the pandemic, brand identity now goes much deeper than a look and a feel. This week Dan and the bees discuss what it takes to build a unique brand identity in 2020. Be sure to ask the Bees any questions you might have about what…
This week we’re talking sanity strategies for entrepreneurs this holiday season, and we have a special guest joining us, Frank Cianciulli, entrepreneur and founder of the Wish Group of companies. Also, check out our other companion blogs for more holidays tips and strategies: Preparing Your Business Today For a Unique Holiday Season 4 Campaign Roadmaps…
If you’re not sure where to take your marketing for the holidays, we’re sharing 4 holiday campaign roadmaps that you can use during the coming festive months. In our previous blog that you can find here, we talked about the importance of getting your holiday marketing campaigns started early, and it’s a great companion piece…
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