{"id":8701,"date":"2021-07-12T10:47:30","date_gmt":"2021-07-12T14:47:30","guid":{"rendered":"https:\/\/honeypotmarketing.com\/?p=8701"},"modified":"2024-09-24T21:07:44","modified_gmt":"2024-09-25T01:07:44","slug":"calendrier-des-medias-sociaux","status":"publish","type":"post","link":"https:\/\/honeypotmarketing.com\/fr\/social-media\/social-media-calendar\/","title":{"rendered":"Calendriers des r\u00e9seaux sociaux : comment en cr\u00e9er un de la bonne fa\u00e7on"},"content":{"rendered":"<iframe width=\"100%\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/BD7UEk5X-vs\" title=\"Lecteur vid\u00e9o YouTube\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><div itemscope itemtype=\"http:\/\/schema.org\/AudioObject\"><meta itemprop=\"name\" content=\"Social Media Calendars: Creating One the Right Way\" \/><meta itemprop=\"uploadDate\" content=\"2021-07-12T10:47:30-04:00\" \/><meta itemprop=\"encodingFormat\" content=\"\" \/><meta itemprop=\"duration\" content=\"PT43M04S\" \/><meta itemprop=\"description\" content=\"Social media calendars are great tools that can help any business stay aligned throughout the entire process, whether with you or an entire team.But how exactly do you create a social media calendar the right way?What&#039;s New?What&#039;s new in marketi...\" \/><meta itemprop=\"contentUrl\" content=\"https:\/\/media.blubrry.com\/digital_marketing_honeypot\/mc.blubrry.com\/digital_marketing_honeypot\/How_To_Create_A_Social_Media_Calendar_The_Right_Way.mp3?awCollectionId=1033945&#038;aw_0_azn.pgenre=Business&#038;aw_0_1st.ri=blubrry&#038;aw_0_azn.pcountry=CA&#038;aw_0_azn.planguage=en-ca&#038;cat_exclude=IAB1-8%2CIAB1-9%2CIAB7-41%2CIAB8-5%2CIAB8-18%2CIAB11-4%2CIAB23%2CIAB24%2CIAB25%2CIAB26&#038;aw_0_cnt.rss=https%3A%2F%2Fhoneypotmarketing.com%2Ffeed%2Fpodcast%2F\" \/><meta itemprop=\"contentSize\" content=\"39.4\" \/><iframe src=\"https:\/\/player.blubrry.com\/?media_url=https%3A%2F%2Fmedia.blubrry.com%2Fdigital_marketing_honeypot%2Fmc.blubrry.com%2Fdigital_marketing_honeypot%2FHow_To_Create_A_Social_Media_Calendar_The_Right_Way.mp3%3FawCollectionId%3D1033945%26aw_0_azn.pgenre%3DBusiness%26aw_0_1st.ri%3Dblubrry%26aw_0_azn.pcountry%3DCA%26aw_0_azn.planguage%3Den-ca%26cat_exclude%3DIAB1-8%252CIAB1-9%252CIAB7-41%252CIAB8-5%252CIAB8-18%252CIAB11-4%252CIAB23%252CIAB24%252CIAB25%252CIAB26%26aw_0_cnt.rss%3Dhttps%253A%252F%252Fhoneypotmarketing.com%252Ffeed%252Fpodcast%252F&amp;modern=1&amp;podcast_link=https%3A%2F%2Fhoneypotmarketing.com%2Ffr%2Fsocial-media%2Fsocial-media-calendar%2F#mode-Dark&border-FFAD00&progress-FF9400\" scrolling=\"no\" width=\"100%\" height=\"165\" frameborder=\"0\" id=\"blubrryplayer-1\" class=\"blubrryplayer\" title=\"Lecteur de podcast Blubrry\"><\/iframe><\/div><p class=\"powerpress_links powerpress_links_comfeedpodcast\" style=\"margin-bottom: 1px !important;\">Podcast: <a href=\"https:\/\/media.blubrry.com\/digital_marketing_honeypot\/mc.blubrry.com\/digital_marketing_honeypot\/How_To_Create_A_Social_Media_Calendar_The_Right_Way.mp3?awCollectionId=1033945&amp;aw_0_azn.pgenre=Business&amp;aw_0_1st.ri=blubrry&amp;aw_0_azn.pcountry=CA&amp;aw_0_azn.planguage=en-ca&amp;cat_exclude=IAB1-8%2CIAB1-9%2CIAB7-41%2CIAB8-5%2CIAB8-18%2CIAB11-4%2CIAB23%2CIAB24%2CIAB25%2CIAB26&amp;aw_0_cnt.rss=https%3A%2F%2Fhoneypotmarketing.com%2Ffeed%2Fpodcast%2F\" class=\"powerpress_link_pinw\" target=\"_blank\" title=\"Jouer dans une nouvelle fen\u00eatre\" onclick=\"return powerpress_pinw('https:\/\/honeypotmarketing.com\/fr\/?powerpress_pinw=8701-podcast');\" rel=\"nofollow\">Jouer dans une nouvelle fen\u00eatre<\/a> | <a href=\"https:\/\/media.blubrry.com\/digital_marketing_honeypot\/mc.blubrry.com\/digital_marketing_honeypot\/How_To_Create_A_Social_Media_Calendar_The_Right_Way.mp3?awCollectionId=1033945&#038;aw_0_azn.pgenre=Business&#038;aw_0_1st.ri=blubrry&#038;aw_0_azn.pcountry=CA&#038;aw_0_azn.planguage=en-ca&#038;cat_exclude=IAB1-8%2CIAB1-9%2CIAB7-41%2CIAB8-5%2CIAB8-18%2CIAB11-4%2CIAB23%2CIAB24%2CIAB25%2CIAB26&#038;aw_0_cnt.rss=https%3A%2F%2Fhoneypotmarketing.com%2Ffeed%2Fpodcast%2F\" class=\"powerpress_link_d\" title=\"T\u00e9l\u00e9charger\" rel=\"nofollow\" download=\"How_To_Create_A_Social_Media_Calendar_The_Right_Way.mp3?awCollectionId=1033945&amp;#038;aw_0_azn.pgenre=Business&amp;#038;aw_0_1st.ri=blubrry&amp;#038;aw_0_azn.pcountry=CA&amp;#038;aw_0_azn.planguage=en-ca&amp;#038;cat_exclude=IAB1-8%2CIAB1-9%2CIAB7-41%2CIAB8-5%2CIAB8-18%2CIAB11-4%2CIAB23%2CIAB24%2CIAB25%2CIAB26&amp;#038;aw_0_cnt.rss=https%3A%2F%2Fhoneypotmarketing.com%2Ffeed%2Fpodcast%2F\">T\u00e9l\u00e9charger<\/a><\/p><p class=\"powerpress_links powerpress_subscribe_links\">S&#039;abonner: <a href=\"https:\/\/honeypotmarketing.com\/fr\/feed\/podcast\/\" class=\"powerpress_link_subscribe powerpress_link_subscribe_rss\" target=\"_blank\" title=\"S&#039;abonner via RSS\" rel=\"nofollow\">RSS<\/a><\/p><p>Les calendriers des m\u00e9dias sociaux sont d\u2019excellents outils qui peuvent aider toute entreprise \u00e0 rester align\u00e9e tout au long du processus, que ce soit avec vous ou avec une \u00e9quipe enti\u00e8re.<br \/>\nMais comment cr\u00e9er correctement un calendrier de m\u00e9dias sociaux ?<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8715 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/social-calendar-time-and-youre-invited.jpg\" alt=\"\" width=\"624\" height=\"468\" \/><\/p>\n<h2>Quoi de neuf?<\/h2>\n<p><strong>Quoi de neuf en marketing<\/strong>:TikTok lance de nouvelles sessions d&#039;information Unplugged, la nouvelle mise \u00e0 jour iOS 15 d&#039;Apple et des nouvelles du responsable d&#039;Instagram.<\/p>\n<p><strong><a href=\"https:\/\/www.socialmediatoday.com\/news\/tiktok-launches-new-unplugged-info-sessions-to-share-insights-into-how-ma\/603064\/?fbclid=IwAR3B80Ry-JotHsz3CbYmmDqsJVTSQnpb6USXJmbmNRuje5BPqOZDxxICkVY\" target=\"_blank\" rel=\"noopener\">TikTok lance de nouvelles sessions d&#039;information \u00ab Unplugged \u00bb pour partager des informations sur la mani\u00e8re dont les sp\u00e9cialistes du marketing peuvent r\u00e9ussir<\/a> \u2013<\/strong> Ce mois-ci, TikTok organise une s\u00e9rie de sessions d&#039;information commerciales gratuites \u00ab TikTok Unplugged \u00bb, au cours desquelles certains des plus grands succ\u00e8s de la plateforme partageront leurs secrets et astuces sur la fa\u00e7on de d\u00e9velopper votre marque gr\u00e2ce au marketing TikTok.<\/p>\n<p><a href=\"https:\/\/www.marketingdive.com\/news\/apples-next-round-of-privacy-changes-will-make-opt-ins-more-valuable\/602644\/?fbclid=IwAR3FifVGKj6YHTCsvgvqn3_D241obk_xRoBQfT-rBeFif260yNQnGbcVJhE\" target=\"_blank\" rel=\"noopener\"><strong>Ce que l&#039;iOS 15 d&#039;Apple signifie pour les sp\u00e9cialistes du marketing<\/strong><\/a> \u2013 Les changements de confidentialit\u00e9 \u00e0 venir d&#039;Apple, notamment Hide My Email et Private Relay, rendront les opt-ins plus utiles et pourraient compliquer les efforts d\u00e9j\u00e0 difficiles pour atteindre les utilisateurs cibles sur les iPhones.<\/p>\n<p><a href=\"https:\/\/www.marketingdive.com\/news\/were-no-longer-a-photo-sharing-app-says-head-of-instagram\/602962\/?fbclid=IwAR1vkPsswA-GHpfADb252q6pUnKwzDd0eg2eDQL3kUwM6LFmWM9I242kqjg\" target=\"_blank\" rel=\"noopener\"><strong>\u00ab Nous ne sommes plus une application de partage de photos \u00bb, d\u00e9clare le directeur d&#039;Instagram<\/strong><\/a> \u2013 Alors que de nombreuses plateformes de m\u00e9dias sociaux s\u2019adaptent aux habitudes changeantes des utilisateurs, Adam Mosseri, directeur d\u2019Instagram, a r\u00e9cemment annonc\u00e9 que l\u2019application allait s\u2019\u00e9loigner d\u2019une simple application de partage de photos.<\/p>\n<h2>Qu&#039;est-ce qui fonctionne ?<\/h2>\n<p>Votre calendrier de m\u00e9dias sociaux n\u2019est que la pointe de l\u2019iceberg.<\/p>\n<p>En en utilisant un, vous pouvez vous assurer que vous ne diffusez que le meilleur contenu de qualit\u00e9.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8703 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/186-1.png\" alt=\"Social Media Calendars - Table of Contents\" width=\"598\" height=\"484\" \/><\/p>\n<p><span data-preserver-spaces=\"true\">Vous pourrez\u00a0<\/span><strong><span data-preserver-spaces=\"true\">sauvegarder<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0<\/span><strong><span data-preserver-spaces=\"true\">temps<\/span><\/strong><span data-preserver-spaces=\"true\">,\u00a0<\/span><strong><span data-preserver-spaces=\"true\">ensemble<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0<\/span><strong><span data-preserver-spaces=\"true\">d\u00e9lais<\/span><\/strong><span data-preserver-spaces=\"true\">, et gardez une trace de votre\u00a0<\/span><strong><span data-preserver-spaces=\"true\">r\u00e9sultats<\/span><\/strong><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Les calendriers ne sont que le d\u00e9but du processus ; il reste encore beaucoup \u00e0 faire apr\u00e8s coup.<\/span><\/p>\n<h2><strong><span data-preserver-spaces=\"true\">Comment cr\u00e9er un calendrier de m\u00e9dias sociaux de la bonne mani\u00e8re<\/span><\/strong><\/h2>\n<p><span data-preserver-spaces=\"true\">Il existe de nombreuses fa\u00e7ons de cr\u00e9er un calendrier pour les r\u00e9seaux sociaux, mais nous allons nous concentrer sur la m\u00e9thode qui vous permettra de le faire plus facilement et de mani\u00e8re plus efficace. Plongeons-nous dans le vif du sujet !<\/span><\/p>\n<h3><strong><span data-preserver-spaces=\"true\">\u00c0 quoi ressemble le succ\u00e8s?<\/span><\/strong><\/h3>\n<p><span data-preserver-spaces=\"true\">UN\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Syst\u00e8me m\u00e9trique North Star<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0est la mesure unique qui refl\u00e8te le mieux la croissance de votre entreprise ou votre efficacit\u00e9 sp\u00e9cifique sur les r\u00e9seaux sociaux.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Optimiser vos efforts pour d\u00e9velopper cette mesure est essentiel pour\u00a0<\/span><strong><span data-preserver-spaces=\"true\">favoriser une croissance durable<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0sur l\u2019ensemble de votre client\u00e8le.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Des mesures uniques pour chaque plateforme\u00a0:<\/span><\/p>\n<ul>\n<li><strong><span data-preserver-spaces=\"true\">Indicateur de Spotify\u00a0:<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0Temps pass\u00e9 \u00e0 \u00e9couter.<\/span><\/li>\n<li><strong><span data-preserver-spaces=\"true\">Indicateurs Airbnb\u00a0:<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0Nombre de nuits r\u00e9serv\u00e9es.<\/span><\/li>\n<li><strong><span data-preserver-spaces=\"true\">Indicateurs des m\u00e9dias sociaux\u00a0:<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0Engagement consolid\u00e9.<\/span><\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8704 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/185-2.jpeg\" alt=\"Social Media Calendars - North Star Metric\" width=\"612\" height=\"612\" \/><\/p>\n<h3><strong><span data-preserver-spaces=\"true\">D\u00e9terminer les piliers de contenu en fonction des personas<\/span><\/strong><\/h3>\n<p><span data-preserver-spaces=\"true\">C&#039;est le\u00a0<\/span><strong><span data-preserver-spaces=\"true\">point id\u00e9al<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0de ce qui int\u00e9resse votre marque et de ce qui int\u00e9resse votre public.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Avec les personas, vous pouvez comprendre le march\u00e9 cible en fonction de la personnalit\u00e9 du client.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">En vous concentrant sur des sujets et du contenu pertinents pour votre public, vous pourrez affiner votre march\u00e9 cible id\u00e9al, ce qui vous permettra d&#039;atteindre plus facilement ces personnes.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8705 size-large\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/185-3-1024x616.jpeg\" alt=\"D\u00e9terminer les piliers de contenu en fonction des personas\" width=\"1024\" height=\"616\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3><b>Blocage de contenu<\/b><\/h3>\n<p>Une fois les piliers de contenu cr\u00e9\u00e9s, vous pouvez commencer \u00e0 bloquer votre contenu sous la forme d&#039;un <strong>calendrier des m\u00e9dias sociaux<\/strong>.<\/p>\n<p>Si vous avez plusieurs canaux sociaux, vous souhaiterez bloquer le contenu <strong>sp\u00e9cifique \u00e0 cette plateforme<\/strong>.<\/p>\n<p>Vous n&#039;allez pas seulement <strong>gagner du temps<\/strong>, mais cela cr\u00e9era un plus <strong>efficace<\/strong> <strong>flux de travail<\/strong> pour votre \u00e9quipe et \u00e9viter toute confusion.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8706 size-large\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/185-4-1-1024x512.png\" alt=\"Social Media Calendar - Content Blocking\" width=\"1024\" height=\"512\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3><b>R\u00e9digez du contenu et personnalisez-le par canal<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">\u00c9crivez votre contenu pour chaque publication que vous pr\u00e9voyez de cr\u00e9er.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Tant que vous avez le <strong>base<\/strong>, vous pouvez ensuite le personnaliser pour chaque <strong>plateforme sociale<\/strong>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Twitter a un <\/span><b>capacit\u00e9 limit\u00e9e<\/b><span style=\"font-weight: 400;\">; LinkedIn se concentre sur <\/span><b>affaires et ventes<\/b><span style=\"font-weight: 400;\">; Instagram est meilleur pour <\/span><b>esth\u00e9tique<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8707 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/185-5-1.png\" alt=\"R\u00e9digez du contenu et personnalisez-le par canal\" width=\"700\" height=\"467\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3><b>Production \/ Graphisme et r\u00e9daction<\/b><\/h3>\n<p><span style=\"font-weight: 400;\">Il est maintenant temps de cr\u00e9er votre contenu !<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Si vous avez plusieurs membres d&#039;\u00e9quipe (un concentr\u00e9 sur <\/span><b>contenu <\/b><span style=\"font-weight: 400;\">et l&#039;autre sur <\/span><b>graphique<\/b><span style=\"font-weight: 400;\">), vous voulez vous assurer que vous \u00eates sur le <\/span><b>m\u00eame page<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Disposez d&#039;un outil de conception en ligne qui permet \u00e0 votre \u00e9quipe de contenu de <\/span><b>mettre \u00e0 jour les mod\u00e8les<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">R\u00e9digez votre contenu pour chaque cha\u00eene. Ajoutez-en <\/span><b>humour <\/b><span style=\"font-weight: 400;\">et <\/span><b>piquant <\/b><span style=\"font-weight: 400;\">l\u00e0 o\u00f9 c&#039;est n\u00e9cessaire.<\/span><\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8708 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/185-6-1.png\" alt=\"Social Media Calendar - Production \/ Graphics &amp; Copy\" width=\"626\" height=\"500\" \/><\/p>\n<blockquote><p><em><span data-preserver-spaces=\"true\">\u00ab Cr\u00e9ez du contenu qui atteindra le public de votre public. \u00bb<\/span><\/em><\/p>\n<h3><strong><span data-preserver-spaces=\"true\">Demandez \u00e0 votre \u00e9quipe de r\u00e9pondre \u00e0 vos questions sur votre travail<\/span><\/strong><\/h3>\n<p><span data-preserver-spaces=\"true\">Avoir un processus de questions\/r\u00e9ponses permet\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Commentaires constructifs<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0pour \u00e9liminer toute erreur grammaticale, juridique ou de marque.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Il s&#039;agit d&#039;une phase o\u00f9 votre copie et vos publications sont\u00a0<\/span><strong><span data-preserver-spaces=\"true\">raffin\u00e9\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">avant d&#039;\u00eatre programm\u00e9.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Amener un membre de l&#039;\u00e9quipe \u00e0 regarder le contenu avec un regard neuf et une\u00a0<\/span><strong><span data-preserver-spaces=\"true\">perspective diff\u00e9rente<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0\u00e7a aide toujours.<\/span><\/p><\/blockquote>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8709 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/185-7-1.png\" alt=\"Demandez \u00e0 votre \u00e9quipe de r\u00e9pondre \u00e0 vos questions sur votre travail\" width=\"512\" height=\"300\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3><strong><span data-preserver-spaces=\"true\">Commencer la planification et la publication<\/span><\/strong><\/h3>\n<p><span data-preserver-spaces=\"true\">Facilitez-vous la vie avec un\u00a0<\/span><strong><span data-preserver-spaces=\"true\">plateforme de planification<\/span><\/strong><span data-preserver-spaces=\"true\">!<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Cr\u00e9ez et planifiez un mois entier de publications sur une plateforme de planification, afin de disposer de plus de temps pour vous concentrer sur d&#039;autres t\u00e2ches.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Au fur et \u00e0 mesure que les messages commencent \u00e0 \u00eatre publi\u00e9s, fournissez\u00a0<\/span><strong><span data-preserver-spaces=\"true\">gestion communautaire\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">pour vous aider \u00e0 \u00e9lever vos r\u00e9seaux sociaux et \u00e0 atteindre la port\u00e9e et l&#039;engagement dont vous avez besoin.<\/span><\/p>\n<p><img decoding=\"async\" class=\"alignnone wp-image-8710 size-full\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/185-8-1.png\" alt=\"Start Scheduling &amp; Publishing\" width=\"512\" height=\"303\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3><strong><span data-preserver-spaces=\"true\">R\u00e9viser et optimiser<\/span><\/strong><\/h3>\n<p><strong><span data-preserver-spaces=\"true\">\u00c9laborer une strat\u00e9gie\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">pour gagner plus de traction.\u00a0<\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Utiliser des termes pertinents et significatifs\u00a0<\/span><strong><span data-preserver-spaces=\"true\">commentaires pour TikTok<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0pour obtenir plus d&#039;engagement.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">En utilisant\u00a0<\/span><strong><span data-preserver-spaces=\"true\">audio tendance dans les bobines Insta\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">pour une meilleure port\u00e9e.<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Facebook est satur\u00e9 mais\u00a0<\/span><strong><span data-preserver-spaces=\"true\">les publications boost\u00e9es fonctionnent bien\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">avec un contenu organique.<\/span><\/li>\n<li><strong><span data-preserver-spaces=\"true\">\u00c9valuer le retour sur investissement<\/span><\/strong><span data-preserver-spaces=\"true\">\u00a0et s&#039;adapter \u00e0 la\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Analytique\u00a0<\/span><\/strong><span data-preserver-spaces=\"true\">(par exemple,\u00a0<\/span><strong><span data-preserver-spaces=\"true\">Informations sur Facebook.<\/span><\/strong><span data-preserver-spaces=\"true\">)<\/span><\/li>\n<\/ul>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-8711 size-large\" src=\"https:\/\/honeypotmarketing.com\/wp-content\/uploads\/185-9-1024x489.png\" alt=\"Social Media Calendar - Review &amp; Optimize\" width=\"1024\" height=\"489\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2><b>Restez organis\u00e9 avec un calendrier de m\u00e9dias sociaux<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Les calendriers des r\u00e9seaux sociaux sont livr\u00e9s avec <\/span><b>efficacit\u00e9 <\/b><span style=\"font-weight: 400;\">et <\/span><b>organisation<\/b><span style=\"font-weight: 400;\">, que nous pouvons tous ch\u00e9rir.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Les \u00e9quipes s&#039;appuient sur des calendriers pour s&#039;assurer que tout le monde est sur la bonne voie. <\/span><b>m\u00eame page<\/b><span style=\"font-weight: 400;\"> et que les t\u00e2ches sont <\/span><b>en train de faire<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Vous aurez les outils pour <\/span><b>revoir <\/b><span style=\"font-weight: 400;\">vos publications et continuez \u00e0 cr\u00e9er un contenu plus accrocheur.<\/span><\/p>\n<hr \/>\n<p>Nous esp\u00e9rons que vous avez appr\u00e9ci\u00e9 cette lecture. Si vous recherchez davantage de contenu int\u00e9ressant, consultez certaines de nos autres lectures ci-dessous\u00a0:<\/p>\n<p><a href=\"https:\/\/honeypotmarketing.com\/fr\/campagnes-marketing-5-types\/\" target=\"_blank\" rel=\"noopener\"><strong>5 types de campagnes que vous pouvez utiliser pour d\u00e9velopper votre entreprise d\u00e8s aujourd&#039;hui<\/strong><\/a><\/p>\n<p><strong><a href=\"https:\/\/honeypotmarketing.com\/fr\/les-publicites-facebook-echouent-que-faire\/\">Publicit\u00e9s Facebook et que faire en cas d&#039;\u00e9chec<\/a><\/strong><\/p>\n<p><strong><a href=\"https:\/\/honeypotmarketing.com\/fr\/messagerie-sociale\/\" target=\"_blank\" rel=\"noopener\">Messagerie sociale et 8 fa\u00e7ons de l&#039;utiliser pour d\u00e9velopper votre entreprise<\/a><\/strong><\/p>\n<p><strong><a target=\"_blank\" href=\"https:\/\/honeypotmarketing.com\/fr\/construire-votre-marque-en-2021\/\" class=\"editor-rtfLink\" rel=\"noopener nofollow\">Construire votre marque en 2021<\/a><\/strong><\/p>\n<p><strong><a target=\"_blank\" href=\"https:\/\/honeypotmarketing.com\/fr\/plateformes-de-medias-sociaux-2021\/\" class=\"editor-rtfLink\" rel=\"noopener nofollow\">Les nouvelles plateformes de m\u00e9dias sociaux \u00e0 consid\u00e9rer en 2021<\/a><\/strong><\/p>","protected":false},"excerpt":{"rendered":"<p>Les calendriers des r\u00e9seaux sociaux sont d&#039;excellents outils qui peuvent aider toute entreprise \u00e0 rester en phase tout au long du processus, que ce soit avec vous ou avec toute une \u00e9quipe. Mais comment cr\u00e9er exactement un calendrier des r\u00e9seaux sociaux de la bonne mani\u00e8re ? Quoi de neuf ? Quoi de neuf en marketing : TikTok lance de nouvelles sessions d&#039;information Unplugged, la nouvelle mise \u00e0 jour iOS 15 d&#039;Apple et\u2026<\/p>","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","om_disable_all_campaigns":false,"_uag_custom_page_level_css":"","_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[38],"tags":[349],"class_list":["post-8701","post","type-post","status-publish","format-standard","hentry","category-social-media","tag-social-media-calendar"],"aioseo_notices":[],"taxonomy_info":{"category":[{"value":38,"label":"Social Media"}],"post_tag":[{"value":349,"label":"social media calendar"}]},"featured_image_src_large":false,"author_info":{"display_name":"Dan Nedelko","author_link":"https:\/\/honeypotmarketing.com\/fr\/author\/dan-nedelko\/"},"comment_info":4,"category_info":[{"term_id":38,"name":"Social Media","slug":"social-media","term_group":0,"term_taxonomy_id":38,"taxonomy":"category","description":"","parent":0,"count":62,"filter":"raw","cat_ID":38,"category_count":62,"category_description":"","cat_name":"Social Media","category_nicename":"social-media","category_parent":0}],"tag_info":[{"term_id":349,"name":"social media calendar","slug":"social-media-calendar","term_group":0,"term_taxonomy_id":349,"taxonomy":"post_tag","description":"","parent":0,"count":1,"filter":"raw"}],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"trp-custom-language-flag":false},"uagb_author_info":{"display_name":"Dan Nedelko","author_link":"https:\/\/honeypotmarketing.com\/fr\/author\/dan-nedelko\/"},"uagb_comment_info":4,"uagb_excerpt":"Social media calendars are great tools that can help any business stay aligned throughout the entire process, whether with you or an entire team. 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