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Recent Articles about Brand Building

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6 Cool SEMRush “Tricks” To Unlock Your Marketing Potential

Grabbing the top position in Google is a world of struggle. No matter your field of business, you need an advanced tool to monitor your SEO through every step. This is where SEMRush comes into the picture. SEMRush is a robust platform that allows you to look into your competitors and help you stay on top of […]

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14 Incredible Free Apps that will Unleash Your Content Creation Superpowers

Are you looking to step up your content creation game?  Thankfully, there are now a bunch of tools out there to make these jobs easier for us all.  But how do you choose the best apps to meet your marketing efforts? Truth be told, there are a few elements to consider: features, prices, and purpose. […]

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2021 Digital Marketing Trends in Review and What’s in Store for 2022

Is it just us, or did 2021 go by really fast? We are excited to share new digital trends that alter how we market our products and services each year. That excitement didn’t stop because 2021 was no exception to just how quickly the industry could evolve. With 2022 right around the corner, we will […]

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13 Holidays Social Ideas to Stand Out From the Crowd

The holiday sales season is here! It’s time for that generic holiday post that we see every year. Let’s steer clear of that and take a look at some fun and engaging ideas you can do to spice up the holidays. 1. Feature New Products You can give your audience an insightful experience through Facebook […]

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Using Canva to Streamline Creative Production Workflows

Did you know that there’s a difference between graphic design and production design? The production design is when you develop an effective creative workflow that streamlines building and editing graphics and video for social media.  Seem impossible? It’s easier than you may think! Marketers have long loved Canva because it is fast and easy! With Canva, agencies […]

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10 Google My Business Tactics Businesses & Entrepreneurs Can Use to Succeed

Did you know that 97% of people learn more about a local company online than anywhere else? The sweet, simple days of yellow pages and phonebooks are long behind us! For small businesses, it’s no longer a nice perk to have your business in an online directory; it’s a must-have! Unfortunately, many companies overlook one […]

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5 Scroll Stopping Creative Ideas to Use For Black Friday

Have you ever aimlessly scrolled through Twitter, Instagram or Facebook and gotten sucked into watching someone’s video? We’ve sure been there before! Moreover, when it’s a video from a brand, you have to wonder how they made such an eye-catching engaging video? Creating video for social media isn’t an exact science! You can use some […]

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How To Use Reels and Stories To Grow Your Business

As a business owner, you probably know by now that video content and video marketing are compelling ways for your business to grow for free online. But what if video creation has never really been your jam? Well, you’re in luck because TikTok and Instagram are here. With 2021 expected to be the year of video marketing, they are […]

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The Importance of Social Media to Boost Sales This Holiday Season

The 2021 Holiday Season is ramping up, with Black Friday just a few short weeks away. Now is the time to start putting your holiday strategies into action. Starting with building an engaged community. Platforms like TikTok and Instagram are two powerful social media channels to consider. Between TikTok’s brand discovery engine and new Instagram […]

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Kicking Off the Holiday Season With Winning Black Friday Strategies

Right about now, consumers are making their holiday shopping lists, checking them twice, and gearing up for holiday sales. The busiest shopping time of the year is just around the corner. And this year, it’s only expected to be busier than ever. As a small business, you may be wondering how you can compete for attention and make those […]

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Content Marketing – Blogging For Growth

So you’ve invested in content creation, realizing that content creates relationships and customers when done correctly. Fantastic!  After all of that hard work and investment, you may have some burning questions… Will anyone read it?  How will interested and engaged people find it? How do we measure effectiveness?  Just like everything in life, nuances lead […]

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Why You Need a Paid and Organic Marketing Plan

Celebrate the 200th Episode of Live at the Hive with us as we dive into the power of combining your paid and organic marketing channels, including how to track their performance, So you can optimize for the most conversions. But before that, let discuss: What’s New? What’s new in Marketing? Google’s saying bye to last-click […]

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Designing for Users – A User-Centric Approach

Designing for your brand or business has evolved.  The focus used to be on esthetics, and now the design has turned into an iterative process focused on the customer journey.  By understanding the path to purchase and various touchpoints throughout, we can design with the intention to make it easier for users. What’s new? What’s […]

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5 Reasons Your Business Needs To Be On TikTok

Did you know there are 689 million monthly active users on TikTok? What started as a Gen Z-dominated lip-syncing app quickly became a global hub for businesses to connect with their customers. The platform sports features similar to Snapchat, Instagram, and Twitter meshed together to suck people in and keep them scrolling for more. TikTok is booming, and […]

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How to Implement a Successful Marketing Funnel – Putting the Fun Back in Funnel

Every business owner knows the pains of just missing a sale, but the real question here is, what made the prospect drop out at the last minute. And, how do you ensure that this doesn’t keep happening? The answer is quite simple: You create a marketing funnel that works. Let us show you how to implement a successful marketing funnel? […]