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Marketing and Lead Generation for Home Service Professionals

Book Local Jobs and Grow Your Business

Electrical, Locksmith, Plumbing, HVAC, Doors and Windows. Our Home Services team will get you quality leads in your local service areas and help you grow your business.

Book a Consultation

Built for Home Care Pros

Marketing is expensive and time consuming. When we join your team we free you to do what you do best: grow your business and make your customers happy.

Local Service Ads

Local Services Ads make it easy for people in your area to confidently find and choose your services.

Book local jobs and grow your business

Your ads will show up for customers in your area, and you only pay if a customer contacts you directly through the ad.

Get high quality leads and jobs

Pay for calls not clicks. We’ll notify you and your sales team when a new reaches out for your services. Book jobs, not clicks.

How It Works

Show Up First
on Google

Google Ads Search Campaigns

Get local customers looking for services

Get high-quality
leads and jobs

Verified by Google
  • We help you get verified-by-Google to run Local Service Ads
  • Build trust with the verified-by-Google badge
  • Pay for calls not clicks from Google Ads
  • Been seen righ at the top of Google
  • Connect with Customers when they need you
  • Only pay for business leads and the services you offer
  • Simple monthly subscription
  • Dedicated account management

🚀Getting Started is Easy

Onboard

  • Meet Your Dedicated Manager
  • Learn About Your Business
  • Get Your Google Verified
  • Set Up Your Ads
  • Track Everything

Launch

  • Real time dashboards
  • Constant improvement
  • Manual lead reviews
  • Monthly updates
  • Call reviews

Optimize

  • Business profile updates
  • Ad performance updates
  • Campaign updates
  • Set Up Your Ads
  • Track Everything

Let’s Talk

We simplify advertising and lead generation so you can focus on growing your business. Our experts are always available to assist you with any of your issues, needs or requests. Even if you’re just looking for some friendly advice, please don’t hesitate to contact us or give us a call.

You are under no obligation to make a purchase and we keep your personal information private and confidential.

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Top Questions We Get About Marketing Your Local Service Business

Home services companies are keen on understanding effective lead generation strategies. These include optimizing online presence through platforms like Yelp, Angi, and Google Business Profile, as well as leveraging SEO and content marketing to attract potential customers.

Companies often seek guidance on the best marketing tactics, which can vary based on their specific services and target audience. Effective strategies include building a strong online presence, utilizing social media, offering promotions, and engaging in local advertising.

Social media is a crucial tool for marketing home services businesses. It helps in connecting with potential customers, building brand awareness, and showcasing services. Choosing the right platforms and maintaining consistent engagement is vital for success.

Paid advertising can be highly effective for increasing visibility and reaching new customers. Home services companies often consider platforms like Google Ads and social media ads, focusing on targeted campaigns that resonate with their audience.

Differentiation is achieved by highlighting a unique selling proposition (USP), which could be exceptional customer service, high-quality services, or specialized expertise. It’s important to communicate this USP clearly in all marketing efforts.

Customer reviews and referrals are extremely valuable as they build trust and credibility. Encouraging satisfied customers to leave reviews and offering referral incentives can significantly enhance a company’s reputation and attract new clients.

Marketing for Medical and Healthcare Professionals

Local Businesses,
Big Solutions

We’ve helped hundreds of local businesses, big and small, grow by increasing their online presence and driving more leads.

Growing a local services business presents several challenges for small business owners, primarily due to limited resources and the need to juggle multiple responsibilities. One of the main hurdles is marketing effectively to attract new customers.

Many small business owners feel overwhelmed by the myriad of marketing tasks and are uncertain about which strategies will yield the best results. This uncertainty often leads to procrastination and a lack of confidence in their marketing efforts, as highlighted by a report from Constant Contact, which found that 73% of small business owners aren’t confident in their current marketing strategies. 

Small businesses often lack the time and budget to dedicate to marketing, which can hinder their ability to reach potential customers and grow their business. This challenge is compounded by the need to use multiple marketing channels effectively, which can be daunting without the necessary expertise or resources

Download your Local Services Lead Generation and Marketing Plan for free

Marketing Strategy

Practical, agile strategic marketing planning that aligns with your business goals. No fluff, our strategic plans are designed to get you in-market, where we’ll work with you to expertly manage and optimize business performance, your martech stack, paid search advertising, social media and programmatic advertising programs.

Marketing Technology

We’ll develop a comprehensive marketing technology solution that considers your existing platforms, and integrates additional digital marketing services to drive measurable online sales growth. We expertly configure, integrate and manage your technology stack to move data throughout your organization seamlessly.

Account Based Marketing

Robust account-based marketing (ABM) solutions designed to streamline the complexities of targeting high-value B2B accounts. Our comprehensive ABM strategy not only enhances customer relationships but also aligns sales and marketing teams and maximizes return on investment by focusing resources on your most promising prospects.

Ads Management

Our ads management solution leverages cutting-edge technology to optimize digital marketing campaigns and enhance return on investment (ROI). By integrating artificial intelligence and machine learning, we provide actionable insights that enable highly targeted and personalized advertising campaigns on the Google Ads, Microsoft Ads and Meta Ads platforms, with the capability to expand into hundreds of third party advertising networks.

Social Media

Benefit from a comprehensive suite of social media services, including custom social strategies, content creation, and community management, tailored to meet the unique needs of your unique brand voice. Take advantage of graphic design and video content production for platforms like TikTok and Instagram Reels, ensuring you effectively capture your audience’s attention across social media channels.

Email & SMS Marketing

Optimize engagement and conversion rates by crafting personalized and targeted messages that resonate with specific audience segments. Campaigns are not only effective but also compliant with industry standards to maintain high deliverability rates. Email marketing expertise on platforms like ActiveCampaign, Marketo, Hubspot, Mailchimp and Klaviyo. Our SMS and Direct Messaging marketing strategies leverage personalized messaging to reach customers directly and effectively.

Creative Design

Establish a compelling and memorable brand identity that resonates with your target audience. Develop strategic branding elements that include logo design, visual identity, and brand messaging that align with your company’s values and market positioning. A holistic branding strategy that differentiates your business in competitive markets while fostering meaningful connections with consumers.

Content Strategy

Create impactful and engaging content that aligns with business objectives and resonates with target audiences. Through a thorough analysis of your brand, audience, and market trends, we’ll develop a tailored content plan that enhances brand storytelling and drives audience engagement. You’ll  strong a online presence, improve brand recognition, and achieve sustainable growth in a competitive digital landscape.

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  • YouTube

Marketing Services

  • Marketing
  • MarTech
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  • Brand and Creative Design
  • Web Development
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  • Google Ads
  • SEO
  • Social Media Management

Solutions

  • Sales & Marketing Alignment
  • WinLocal
  • Plans & Pricing

Industries

  • SaaS (Software as a Service)
  • iGaming – Casino and Sports
  • Manufacturing
  • Therapy & Wellness
  • Home Services

Learn

  • Our Portfolio
  • Business Photography by Honeypot Marketing
  • The Video Hub at Honeypot Marketing

About Us

  • Our Team
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  • Honeypot Marketing at Marketer Knows
Sales and Support
1-800-230-2534
Local
1-226-336-6220

Honeypot Marketing is a Digital Marketing Agency located in Waterloo and Toronto, Canada with team members around the world. Founded in 2001, Honeypot Marketing is your source for Business-to-Business and Account Based Marketing strategies, tactics and tips.

Contact us today and book a complementary 30 minute discovery call to see how our team can help your team Grow your Business.

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  • Services
    • Featured

      Empower Your Marketing Team with the Horsepower it Deserves

      Watch On Demand

      Elevate Sales Performance with Account Based Marketing

      Watch on Demand
      Services

      Marketing

      Marketing Strategy for your business

      Branding

      Stand out from the crowd

      MarTech

      Technology that powers your business

      SEO

      Improve rankings and drive business

      Web Development

      Level up your online storefront

      Google Ads

      Let us help your customers find you

      eCommerce

      Sell more, more efficiently

      Social Media

      Connect with your customers

      • View all services
      Products

      Grow

      Outsource or Enhance your Marketing Team with a simple Subscription

      WinLocal

      Generate Leads for your Local Business combined with Google Business Profile

      Sales Pro

      Grow your sales pipeline with account-based marketing

  • Solutions
    • Featured Case Studies

      The Sports Market

      Elevate Sales Performance with Account Based Marketing

      Watch on Demand
      National Logistics Services

      Elevate Sales Performance with Account Based Marketing

      Watch on Demand
      Business Solutions

      Health and Wellness

      Software as a Service

      Manufacturing

      Professional Services

      Logistics

      Home Services

      iGaming

      Business-to-Business

      eCommerce

      Membership Sites

      • View all services
      Company Size

      Start Up

      Small & Medium

      Enterprise

      Portfolio

      Websites

      Brand Design

  • Resources
    • Insights Blog
    • Podcast: From the Trenches
    • About Us
    • Our Team Leadership Vision
    • Grow
  • Account Based Marketing
  • MarTech
  • Contact Us
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