Grow your business with Honeypot Marketing. Get expert guidance and front-line support while taking the first and most critical steps toward organizing your business marketing efforts, growing sales and engaging your existing customers.
The Honeypot Grow programs are the building blocks of your successful marketing program.
We keep things simple. The Grow programs are practical and affordable monthly subscriptions providing you with complete access to our team, resources and experience in a flexible "building block" program tailored for your specific needs.
This ensures you get what you need – at the time you need it.
We'll show you how a business driven marketing strategy, integrating modern technologies and leveraging inbound marketing channels, will Grow your business.
It all starts with the right strategy. We will work with your team to define business goals, communication strategy, and quickly move into an executable action plan.
The glue that holds your strategy together. We'll optimize your content and communication with your CRM, inter-connecting your infrastructure to our Marketing Automation Platform.
Always on and always available, online video is an invaluable sales and marketing asset. We'll build a video content library, ensuring your message is on target and made available to your entire audience.
We'll create a smart social strategy and integrate it into your Modern Marketing program, tapping into these powerful networks. Best of all - we'll make all of this make business sense.
Boost Your Marketing Conversions Now!
Let's meet for one hour and we'll give you $150 cash towards your first Marketing Campaign or Grow Program Subscription
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Why are the Grow programs important for your business?
Technology, mobile devices, email, online video and social media surround all of us; all of the time. These channels are relevant, timely and growing at a rapid pace. Facebook now has over 800 million active users, Twitter has 100 million active users.
Technology and these new two-way marketing channels are not limited to a young and innovative demographic; in fact the fastest growing online demographics in all online channels are adults from 45-65 years of age.
With astounding numbers such as that, the question of engaging effectively in these two-way online communication channels may seem overwhelming.
You don’t need to reach out to all 800 million; you need to reach out to your targeted potential customers and build deep and long lasting relationships.
The real relevance is the effect social media programs can have on your current, local customers – we have the tools and capability to engage, retain and gain referrals through these social media networks like never before.
What will the Grow Programs Achieve?
- Improve your business. Regardless of the stream you select, a modern marketing strategy that is connected to your sales cycle can achieve a number of business goals. Some of business metrics we would focus on include: reduced sales cycle time, increase current customer engagement, increase new lead opportunities, and reduced client churn.
- Turn your customers into brand evangelists. They’ll talk about your company to their friends, engage with you online and grow your customer base.
- Ensure your organization is viewed as a collective of thought leaders. We all turn to thought leaders when making business decisions, by communicating the skill and experience of your organization to your client base, we'll unlock tremendous amounts of opportunity for your business.
- Working together with you we will define a Modern Marketing process, which is manageable for your current team and plans for the future. Modern Marketing can quickly become all consuming and difficult to understand without the right tools, people and plans. We’ve got you covered.
- The Grow programs are designed to develop strategic and tactical execution plans. Best of all, we don't just deliver a plan and walk away. Our team becomes your team, we're your drop-in marketing team.
- We'll provide you with insights into business driven marketing that achieve business objectives. All key company stakeholders will see the results of our efforts in a digestible and understandable format.
How do the Honeypot Grow™ Programs Work?
Our Grow programs are designed to get you up and running with a modern marketing program quickly and and smoothly. We’ve defined roadmaps for success over the years and we’ll slip stream you into this process immediately upon kicking off your program.
- Initial meeting. Let’s get to know each other, we’ll review your current marketing and advertising programs, learn more about your clientele and how you currently promote, communicate and retain them.
- Planning meeting. Now that we know a bit more, we’ll come back with a modern marketing roadmap. This will include defining a communications roadmap, campaign concepts and an engagement strategy.
- Tools and technology setup. One of the keys to success in the world of modern marketing is the use of professional tools and technology. We’ll sit down, get everything setup and train your staff on usage.
- Team seminar. We will kick off the program to your team with a 90-minute introduction to modern marketing. We’ll be there to evangelize, mentor, teach and enable your entire organization to become effective modern marketers.
- Content and campaign planning. We’ll then gather all of your content, materials, create the posts and the timing of those communications for you. Once complete we work together to refine it, at this point we’ll have offloaded a very high percentage of the daily work and your team can work on real-time events and the fun parts of social media engagement.
- Community management. We’ll always be your first line of communication for any consumer engagement. Once the communications voice and rules of engagement have been defined, our team is your team. We’ll defer to and communicate with you while providing a filter and managing the day-to-day mechanics of regular social media outreach.
- Reporting and Updating. As the program begins it’s second month we’ll be ready to launch campaigns, provide further insights into user behavior and show how social media can be used locally to benefit your company and turn your customers into your brand evangelists.
Boost Your Marketing Conversions Now!
Let's meet for one hour and we'll give you $150 cash towards your first campaign Marketing Campaign.
Inbound Marketing
Search Engine Optimization
Social Media Management
Email Marketing
