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We are a Digital Marketing, Sales & Optimization company that is changing the way businesses market and sell. We integrate your assets with our platforms, data, and exceptional people to produce measurable online sales growth. We'll design and execute your Digital Marketing Strategy leveraging these (and more) channels:

Content and inbound marketing strategies

Inbound Marketing

It's about creating great content, connecting with the right audience, engaging in a personal way, providing value to your potential customer and designing a conversion path that facilitates growth.
SEO for business

Search Engine Optimization

Search is the #1 way that your customers can find out about you, no matter the size of your business. We'll provide you with clear, actionable and effective SEO strategies.
Facebook Ads - Waterloo Digital Marketing

Facebook Advertising

We'll help your business use Facebook and Instagram to reach your customers.
Social media strategy

Social Media Management

Confused about how to effectively engage with an audience? Let us show you how to use these incredibly powerful marketing and advertising channels without broadcasting in a 2-way marketplace.
Email marketing strategy

Email Marketing

Email is one of the core currencies of modern online communication. Stop "blasting" your customers and begin segmenting your communications intelligently based on their activity.
Business analytics by Honeypot

Business & Web Analytics

We believe in information over data. Beyond tracking all available metrics, we dig deep into providing thoughtful and actionable next steps as we develop your integrated marketing strategy and plan.

Let's Grow Your Business Online

Let's meet for one hour and we'll give you $150 cash towards your first Marketing Campaign or Grow Program Subscription

Let's Get Started

Meet the Honeypot Marketing Team

Watch Live at the Hive

Live at the Hive is a weekly Livestream that you can find on YouTube, Periscope and Facebook Live.

Join us every Friday afternoon on our Facebook Business Page as we explore new digital marketing trends, talk strategy, and give you the edge with powerful new marketing tools for your marketing stack.

Join us if you’re a marketing professional, run a small or medium sized business, or if you’re interested in keeping up with the latest Digital Marketing trends and news.

Honeypot Marketing

At https://hny.pt we believe that marketing is drastically changing for the better and we are working to help businesses navigate that change. Marketing shouldn't harass people and software can be both easy to use and powerful.

We create inbound marketing programs that connect your business marketing efforts with your sales process, enabling your marketing & sales team to convert leads into loyal customers while maintaining strong relationships with your current customers.

Honeypot Marketing
Are you looking for a unique way to engage with your customers or your audience? Why not try leveraging the power of social messaging? Join us as we dig deep into 8 social messaging tools you can start using today. Timestamps 00:00 - Introduction 00:09 - Welcome to Live at the Hive Digital Marketing from the Trenches Ep 183 - 8 Ways Social Messaging Can Help You Grow Your Business 01:43 - What's New? Messenger API for Instagram is now available to all developers 02:13 - Changes to the shopping experience on Instagram and Facebook 03:04 - Kiehl's engagement increment by use of API integration 04:54 - Whatsapp using flash call for security 06:46 - Apple doubles down on privacy, further complicating tracking and targeting 11:27 - Tiktok shares new insights into the importance of sound for marketing promotions on the platform 13:48 - 8 Ways Social Messaging Can Help You Grow Your Business 14:01 - Social Messaging 16:16 - The Benefits of the Social Messaging Apps 16:55 - Top messenger apps 18:53 - 3 Major Apps (Instagram, Facebook messenger and Whatsapp) 21:12 - Facebook messenger and chatbots 21:41 - Micro Moments 25:52 - Instagram DM automation 27:22 - Features on WeChat 30:02 - Telegram 32:13 - Snapchat 37:16 - TextNow 39:15 - Manychat 41:29 - Beebot 43:06 - Conclusion 46:40 - Sign-off
8 Ways Social Messaging Can Help You Grow Your Business - Digital Marketing From The Trenches
YouTube Video VVV6RXFZcTR2NzhmbjZQVFZhNkswTzZnLmtHYVp2RkJhbFNF
Join us and learn how to build a brand that packs a punch. Timestamps: 00:00 - Introduction 00:09 - Welcome to Live at the Hive Digital Marketing from the Trenches Ep 182 - Building your Brand in 2021 02:41 - What's New? Salesforce expands first-party data capabilities with new Snapchat, Google tie-ups 06:55 - College students are getting valuable career experience working as brand ambassadors for companies like TikTok and Bumble 09:51 - Amazon Sidewalk is almost here 13:08 - Building your Brand in 2021 14:24 - Design is a Process 15:51 - What is Brand Awareness 16:08 - What is Brand Recognition 17:15 - How Can I Build My Brand 19:29 - Persona 21:45 - Emotional Connection 25:46 - What's Your Origin Story? 29:58 - Create. Create. Create. 31:31 - Tell Your Story 34:09 - Design 39:43 - Communication 44:35 - Why Social is Crazy Powerful & Tips 47:03 - Examples of Great Brand Awareness 48:57 - MVMT 51:12 - Conclusion 51:46 - Signoff
Building Your Brand : 2021 Edition
YouTube Video VVV6RXFZcTR2NzhmbjZQVFZhNkswTzZnLnRYUi1ONl9YeGM4
It's easy to forget that there are new, scrappy and innovative Social platforms that can allow you to connect with your audience in new and exciting ways. Timestamps: 00:00 - Introduction 00:14 - Welcome to Live at the Hive Digital Marketing from the Trenches Ep 181- New Social Media Platforms You Should Consider In 2021 02:30 - Emerging Social Networks 04:12 - What's New? Pinterest Now Facilitates More Than 5 Billion Searches Per Month 10:38 - What's New? Samsung Mocks Apple in Its New Smartphone Announcement, But It Backfires: Videos 16:23 - What's New? The greatest hits from Google Marketing Livestream, plus Microsoft Advertising's new ads and social management pilot 20:05 - New Social Media Platforms You Should Consider In 2021 21:02 - Benefits of Social Media Platforms 23:31 - Early Adoption of New Social Platforms 27:14 - Platforms to Keep an Eye On 28:03 - Clubhouse 31:54 - Twitter Spaces 38:04 - Houseparty 41:35 - TikTok 49:00 - Telegram 50:40 - Discord 55:00 - Conclusion 56:09 - Signoff
New Social Media Platforms To Consider In 2021
YouTube Video VVV6RXFZcTR2NzhmbjZQVFZhNkswTzZnLkhhclppV0xoaV9r
Cornerstone Content is the single most effective way to optimize your website for visitors with high level of intent. Learn how to create effective Cornerstone Content with us. 00:00 - Introduction 00:16 - Welcome to Live at the Hive Digital Marketing from the Trenches Ep 180- Create a Winning Inbound Marketing Plan using Cornerstone Content 02:45 - WhatsApp is Re-Launching its Controversial Privacy Policy Update, Will Penalize Users that Don't Accept 05:05 - The end of third-party cookies: How it will affect advertisers and publishers 08:54 - Google: You Don't Need All Three Good Web Vital Scores For Ranking Boost 14:06 - Create a Winning Inbound Marketing Plan using Cornerstone Content 16:10 - What Is Cornerstone Content? 22:08 - Content Moat / Defensible Content 25:12 - Site Structure: How to Identify Queries 29:29 - Content Structure: Featured Snippet 31:01 - Practical Tips: Enticing Google To Display a Featured Snippet 33:43 - Practical Tip: How to Structure your Content 34:42 - Site Structure: How to Rank your Content 40:00 - Various Types of Cornerstone Content 41:15 - Using Cornerstone Content as a Lead Magnet 41:53 - Long-Form Content 42:21 - Cornerstone Content: Calculator Tools - Calconic 44:25 - Cornerstone Content: Video Libraries 44:47 - Cornerstone Content: Resource Centres 46:56 - Cornerstone Content: Long Form Guides 47:20 - Cornerstone Content: Case Studies 47:52 - Cornerstone Content: Long-form Landing Pages 51:18 - Signoff
Create a Winning Inbound & SEO Marketing Plan using Cornerstone Content
YouTube Video VVV6RXFZcTR2NzhmbjZQVFZhNkswTzZnLmRfRG03eXF2d1h3
SEO is quite often misunderstood, so this week we're going to take a deep dive into how to use SEO and content marketing to power your business growth. You don't need to be a wizard to figure it out, and we'll explain why. Timestamps: 00:00 - Welcome to Live at the Hive Digital Marketing from the Trenches Ep 179- How to Use SEO & Content Marketing to Power Your Business Growth 01:32 - What's New? Instagram Announces New Features for Creators to Make Money 04:20 - TikTok pitches brands on 'community-based commerce' while pushing past Gen Z image 06:09 - Four Reasons Why Brands Need to Partner with E-Commerce Sites 14:18 - How to Use SEO & Content Marketing to Power Your Business Growth 18:00 - What is SEO? 18:55 - The 3 Pilars of SEO 20:54 - Where Does SEO Fit In? 20:45 - Why You Don't Create Content for Search Engines 27:05 - The Content Process 30:58 - The Content Process - Customer Personas 34:21 - The Content Process - Creating the Content 35:38 - Prioritize Quality of your Content over Rankings 38:02 - Optimizing Your Content for SEO 39:10 - Practical SEO 40:36 - How to Optimize Your Content 46:30 - Conclusion 47:10 - Signoff
How to Use SEO and Content Marketing To Power Your Business Growth
YouTube Video VVV6RXFZcTR2NzhmbjZQVFZhNkswTzZnLkRjQzV0Q2Q3U2ZR
On this week’s edition of Live at the Hive Digital Marketing from the Trenches, we’ll be discussing How to Create Live Video Content That Will Keep Your Viewers Engaged & Coming Back For More. Some topics we’ll be covering include: - Why you should be going Live. - The benefits of Live Streaming? - How to set up a Live Stream. - Keys to a successful live stream. - Promotion and Distribution. - Optimizing for Growth. - Re-purposing for near endless quality content. Timestamps: 00:00 - Welcome to Live at the Hive Digital Marketing from the Trenches Ep 178 - How to Create Live Video Content That Will Keep Your Viewers Engaged & Coming Back For More 00:12 - Intro 01:19 - Intro: How to Create Live Video Content That Will Keep Your Viewers Engaged & Coming Back For More 03:38 - What's New? Instagram Announces New Features for Creators to Make Money 06:30 - What's New? Tiktok pitches brands on "community-based commerce" while pushing past Gen Z image 10:49 - What's New? 96% of iPhone users have opted out of app tracking since iOS 14.5 launched 12:42 - What's New? Marketing Rumour- Apple Launching Their Own Search Engine 13:11 - What's New? Wayfair Example 15:15 - Live at the Hive Overview 18:10 - How to Create Live Video Content That Will Keep Your Viewers Engaged & Coming Back For More 19:40 - What are the benefits of live streaming? 20:22 - Why Businesses Should Consider Live Streaming 24:34 - Is It Hard to Set up? What tools can you use? 25:38 - Live Steaming As A Content Marketing Strategy 27:22 - Live Streaming Tools 31:10 - What platforms can you use? 33:36 - What makes a successful live stream? - Pre-show / Setup 35:42 - What makes a successful live stream? - During the show 39:40 - What makes a successful live stream? - Grow your brand 39:54 - How Do You Promote? 44:57 - How Do You Optimize? 47:55 - How do you repurpose the content? 49:31 - Conclusion 50:31 - Live Streaming Tips 56:25 - Signoff
How to Create Live Video Content That Will Keep Your Viewers Engaged and Coming Back For More
YouTube Video VVV6RXFZcTR2NzhmbjZQVFZhNkswTzZnLmJheWtubEZwLTA4
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See What Our Clients Are Saying

  • Emilie Holmes Avatar

    I have used Honeypot's Services for one year and they have been amazing. I connected immediately to a couple of the staff that I met at a marketing event. The whole team is professional, knowledgeable and absolutely wonderful. Dan, the founder is amazing! I love that they host lunch and learn seminars. I have attended a couple and have learned so much. Anytime I have had marketing/social media questions they have been great to answer. They cater to small business and have helped get my salon's name out to the community. I highly recommend Honeypot Marketing!

    Emilie Holmes
    Founder, Sugar Savvy
  • Matthew Ross Avatar

    I've worked with Honeypot Marketing on a couple of projects with a couple of companies. It's a multi-faceted company that can handle such a wide variety of marketing services that they can help you with many types of needs. They get it. You don't have to explain things twice. And turnaround time is swift. I highly recommend them for anything marketing related. Whether it's SEO or help with a marketing presentation, e-commerce support or providing compelling guidance in content creation - give them a shout and get better.

    Matthew Ross
  • Teri Egerdeen Avatar

    We worked with Honeypot Marketing to develop our social media marketing program for some of our networking events, and it's helped us to increase attendance and awareness. We've also worked together for several years on videography projects which have allowed us to show off the true experience and value of our events.I would recommend Honeypot as a strong local agency that can help you get your marketing ideas off the ground.

    Teri Egerdeen
  • Jeremy Cummings Avatar

    Great workshop to learn more about the latest from Google. Excellent networking as well.

    Jeremy Cummings
  • Nick J McLeod Avatar

    Dan and his team are bright and talented...I refer any digital marketing to Honeypot.

    Nick J McLeod
  • Brandon Scott Avatar

    Excellent company, great staff!

    Brandon Scott

Fancy tools are only part of the equation. We are partners and experts with the most effective business marketing platforms

We are enterprise partners and specialists with the best of the best. Whether we’re setting you up for the first time or optimizing your current platform, we unlock the potential of your platform and make it perform.




Our customers and partners love us as much as we love them

Joh Keyes Honeypot Marketing testimonial

All in all, Dan’s energy, his sense of humour and his deep insights into the whole SEM world made it a joy to work with him…especially when he can take a subject like SEO and explain it to right-brain designers with the same inspiration a great leader can explain complex strategy to the rank and file

“I have worked for Dan throughout 2009 on myriad internet marketing projects spanning several multi-million dollar online properties. How can I better say that which has been said in other recommendations. Dan is truly an “SEO Magician” whose wizardry has brought our “bread and butter” sites to new levels of search engine exposure and our new sites from complete obscurity to top competitors. I can only hope some of this magic has worn off on me as well!”

“Dan is the most skilled internet marketer I’ve worked with. His grasp of SEO and all related disciplines is second to none in the industry. In our time working together, I saw Dan take our company from being fairly irrelevant in the search world, and bring it to #1 across the board. Somewhat akin to an online magician, he can conjure up company visibility and traffic like no one I’ve yet worked with. Always a pleasure to work with, Dan’s maturity in the online space and his tireless 24 hour desire to succeed put him at the top of the game.”

Sportsbook SEO

“I have followed Dan’s work for some time now and when a client of mine wanted to expand his Internet Marketing beyond SEO efforts, I immediately thought of Dan. I would highly recommend Dan’s consulting services to any site owner who is looking to increase their branding and ROI. All one has to do is take a look at the results Dan and HoneyPot Marketing, has achieved in the search engines for Bodog.com and BetUS.com to see how his knowledge can help your online business.”

Gambling and gaming SEO

I’ve always been a little skeptical of SEO guys, but Dan has opened my eyes to SEO like a blind man wanting to see Bill Gates wallet. His teamwork is superbly outstanding and 2nd to none. Three cheers for Dan!

Honeypot Marketing testimonials

“Dan is truly innovative and resourceful. He is adept at planning and implementing web strategies that will enhance the brand and notoriety of any online destination. I have learned a lot from Dan and enjoy working with him on a variety of initiatives.”

Let's Get Started! Call us now 1.800.230.2534

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