Welcome to our portfolio of recent work. We’ve shared this with you so you can easily keep up-to-date with our most recent projects and provide you with a resource you can easily share with your colleagues and friends.
Video Production & Marketing Programs
We’re firm believers in the conversion capability of a well thought out Video marketing program. Video marketing is more than creating a single video, it is about understanding your customer lifecycle and telling a story. We then work with you to weave these messages throughout your acquisition, activation, retention and re-activation funnels. The following playlist (powered by Vidyard) highlights selected video marketing and series projects for Second Foundation Consulting, TradeForce Tech and Beertown Public House.
WorldGaming On-Boarding and Activation Video Series
- Complete on-boarding and product explainer video series
- Scripted wrote, shot, produced, edited and marketed a 12 part video on-boarding series for a high profile eSports (competitive video gaming) provider
- Utilized for on-boarding, customer support and promotion
- Distributed via Wistia, YouTube and Facebook Video channels
- Integrated into existing on-boarding (new user on-boarding) and re-activation programs.
Selected Portfolio Examples
Our skill set spans a number of core competencies with a focus on connecting marketing to your sales team and increasing your business:
- Online Marketing strategy.
- Campaign & Conversion Marketing.
- Web & Business Analytics (focused on ROI and Revenue tracking).
- Sales & Marketing Lead Generation
- Customer Retention Programs
- Email Marketing.
- Video Marketing.
We’ve selected some of our most recent deliverables from the following partners & clients:
- Whistle Bear Golf Club
- Swearnet + The Trailer Park Boys
- Rare Republic
- Rock The Bear with Tom Cochrane & Red Rider (Charity Music Festival)
- The Charcoal Group of Restaurants
- Demeure Travel
Whistle Bear Golf Club
Creative, social strategy, communication strategy & execution
Swearnet + The Trailer Park Boys
Business model development, forecasting, tracking, email marketing, social strategy, communication strategy & execution
Business development, conversion optimization, site design, landing page design, user acquisition and retention strategies, email marketing, social strategy, communication strategy & execution
Rock The Bear with Tom Cochrane & Red Rider
Marketing strategy & execution, design, business & conversion analytics, communication strategy: email, social and print/PR communication strategy
Content strategy, inbound marketing strategy & execution, content plan + execution, content creation (video + written).
Development of the Vidyard “Thought Leadership” series featuring: Michael Litt, Alan Quarry and other prominent marketing and technology innovators.
The Charcoal Group of Restaurants
Social media and inbound strategy + execution, communication strategy, contesting, landing page and video marketing.
- Conceived Beertown Beer Bio program as an online lead magnet for patrons and also as a general awareness campaign
- Scripted, shot, produced and marketed all 47 Beer Bio videos
- Leveraged video assets for new employee training and brand (brewer) partnerships
Landing page management: wireframe, design, creation, execution, tracking. Email marketing strategy & execution.