Online Learning, Education and Membership

Courses & Membership Sites

Market, promote and retain new students and members for your business, online course or membership site.

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We Build and Market Online Courses

Creating an online course and membership isn’t easy. Our team of experts have built courses and membership sites for over a decade.

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Attract and Acquire New Students

From top of funnel engagement touchpoints like TikTok, Instagram and YouTube our acquisition campaigns and content strategies are proven winners.

Increase Student Retention

Your students need to stick with you in order for you to be successful and continue growing your learning community. Our retention tactics will help you acheive this goal.

Make Your Knowledge Stand Out

Learning needs to be engaging, fun and digestible for your students. We’ll help you repurpose your content into engaging formats including assessments, quizzes, video and downloadable learning modules.

Our Membership Sites

Learn Digital Marketing at Marketer Knows
Financial Advisor Marketing
Stone Silo Counselling and Wellness
Marketing for eLearning and Knowledge Based Communities

Trusted by Membership Communities of all Sizes

We don’t just talk the talk. We walk the walk.

Marketing and retaining members for membership sites and online courses present distinct challenges. One of the primary hurdles is maintaining engagement in a digital environment where personal interaction is minimal. The lack of face-to-face interaction can lead to feelings of isolation among members, which may result in disengagement and ultimately, attrition. Additionally, the sheer volume of content available online can overwhelm members, making it difficult for them to see the value in their subscription. This is compounded by the challenge of clearly communicating the unique value proposition of a membership or course, as much of what is offered is intangible, such as access to exclusive content or community benefits.

Our team will work with you to create and maintain interactive elements such as discussion forums, live sessions, and group projects, which encourage peer interaction and support. Our strategies provide structured flexibility with clear deadlines and regular check-ins can help members manage their time effectively and stay on track. Simplifying course content into manageable modules and offering a variety of multimedia resources can also enhance accessibility and engagement.

Get Your Membership Site and Online Course Roadmap here. It’s 100% Free.

Grow Your Online Courses and Membership Business

Your business, even if you have walk-in or face-to-face services such as home services, health, therapy and wellness, business-to-business, logistics or manufacturing can benefit from having an online eLearning or membership component.

Widen your reach: there are millions of potential consumers ready to learn and consume your expertise. You can add new revenue streams and marketing possibilities to your current business.

Keep customers engaged: your customers are constantly looking for more information, education and expertise. Give your customers a reason to stay engaged, visit your website, get valuable resources and continue selling to them.

Before launching, it’s crucial to ensure there is a demand for your course. This involves researching your target audience’s needs and pain points, and engaging with communities where potential learners gather.

Key steps include proofreading your course content, ensuring all hyperlinks and email sequences work, and having beta testers review your course. This preparation helps ensure a smooth launch.

While it’s possible to launch a course independently, having a team can provide valuable support and guidance, making the process less stressful.

Developing a strong online presence through social media, newsletters, and clear messaging that resonates with your audience is essential. Copywriting skills are also crucial for effective communication.

Engagement can be fostered through interactive content, regular feedback, and creating a community feel among learners. Incorporating both synchronous and asynchronous tasks can also enhance engagement.

Let’s Talk

We simplify advertising and lead generation so you can focus on growing your business. Our experts are always available to assist you with any of your issues, needs or requests. Even if you’re just looking for some friendly advice, please don’t hesitate to contact us or give us a call.

You are under no obligation to make a purchase and we keep your personal information private and confidential.

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