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Unleashing Creativity Into Your Digital Marketing Campaigns

ByDan Nedelko

Are your digital marketing campaigns missing that creative spark in driving engagement? There’s a solution for that! With time being an important factor in everyone’s lives, they are often too busy to hold attention for very long. That’s where providing a hook comes in! By creating engaging graphics and videos, you have an opportunity to…

Group of People in Art Exhibit
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Promoting Live and Virtual Events Effectively in a Social World

ByDan Nedelko

Over the past couple of years, all events have been virtual; now that things are opening up, many businesses are opting for Hybrid events. Why? There’s an added flexibility for your customers and prospects who may not be able to attend in person. It also adds a new revenue stream for lower-cost virtual attendees if…

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Why You Need a Paid and Organic Marketing Plan

ByDan Nedelko

Celebrate the 200th Episode of Live at the Hive with us as we dive into the power of combining your paid and organic marketing channels, including how to track their performance, So you can optimize for the most conversions. But before that, let discuss: What’s New? What’s new in Marketing? Google’s saying bye to last-click…

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4 Campaign Roadmaps You Can Use for your Holiday Marketing

ByDan Nedelko

If you’re not sure where to take your marketing for the holidays, we’re sharing 4 holiday campaign roadmaps that you can use during the coming festive months. In our previous blog that you can find here, we talked about the importance of getting your holiday marketing campaigns started early, and it’s a great companion piece…

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How to Bridge Organic with Paid to Reach Your Customers Everywhere – Wonder Twin Powers Activate

ByDan Nedelko

Remember when cartoons were weird, wonderful, and insanely creative? We do, too, but that’s not really what we’re talking about this week. No, we’re diving into yet another hot topic in the marketing industry right now. Can you guess what it is? Hint? It has something to do with the paid side of the sandwich….

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Adapting Digital Marketing to a Post Coronavirus World for Business

ByDan Nedelko

As the weather gets warmer and we get closer to the next stage of this new normal, our busy bees at the Hive have been collecting delicious tidbits of helpful information that we want to share with all small businesses. How are businesses making the move to adapt to the new normal? What promotional/social calendars…
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Thanks Tips! How To Create An Engaging Facebook Custom Audience

ByDan Nedelko

Not sure why your social advertising budget isn’t working as well as you’d heard it would? You probably need to use a Facebook custom audience to target your prospects more accurately. We’ll show you exactly why you should build one and how to do it. What is a Facebook Custom Audience? A Facebook custom audience…
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AdWords Scripts We All Need – Right Now

ByDan Nedelko

It’s true, we ❤️  AdWords Scripts. We’ve compiled a collection of some of our favourite scripts that we use (and extend) every day for our AdWords campaigns. Didn’t get the memo? What Are AdWords Scripts? AdWords scripts provide a way to programmatically control AdWords data using JavaScript. We use scripts to automate common procedures or…

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