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We are Honeypot Marketing, a Full Service Digital Marketing Agency

We focus on sales and marketing using traditional and digital channels, combining the best of both worlds to achieve your business goals. We’re also obsessed with client success.

About the Honeypot Marketing Team

We’re an experienced team of conversion focused marketers specializing in demand and lead generation, inbound sales conversion, content creation, social media, email marketing, eCommerce and SEO strategies.

At Honeypot Marketing we’ve been delivering Digital Marketing services, technologies, strategies, and tactics since 2004 that show measurable results.

We believe that marketing is changing for the better and we’re working to help businesses navigate that change. We believe that marketing shouldn’t harass people and that software can be both easy to use and powerful.

We are always working hard to uncover more effective methods of modern marketing and communication by doing it ourselves and helping others do it. Honeypot Marketing was founded in 2004 by Dan Nedelko, Founder and CEO.

Dan

Founder & President​

Joe

Director of Marketing

Amanda

Creative Director

Rio

Admin Lead

Mike

Sales

KV

MarTech Manager

Allen

Marketing Expert

Ian

Marketing Expert

Why Honeypot Marketing?

We’re often asked: Why Honeypot? What does Honeypot mean?

Amusingly enough, there is a story behind that. Check out the video below to learn a bit more about why we are called Honeypot Marketing and some of our core beliefs:

Let’s Talk

We simplify advertising and lead generation so you can focus on growing your business. Our experts are always available to assist you with any of your issues, needs or requests. Even if you’re just looking for some friendly advice, please don’t hesitate to contact us or give us a call.

You are under no obligation to make a purchase and we keep your personal information private and confidential.

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We believe that for far too long marketers and marketing agencies have been using terms and techniques such as: covert, guerrilla, stealth, and undercover. Consumers should never be attacked or tricked, after all, we are all consumers.

We believe that through our products, services, sales and marketing we should delight and attract our potential customers, much like a pot of good ol’ fashioned honey:

Through our experiences and work we have come to value the following philosophies:

Individuals and interactions over processes and tools.

Working programs over comprehensive documentation.

Customer collaboration over contract negotiation.

Responding to change over dogmatically following an out-of-date plan.

That is, while there is value in the items on the right, we value the items on the left more.

Our Mission

To change the way businesses market and communicate online in the new media landscape through innovative strategies and execution provided by the brightest stars in online marketing.

Many digital marketing companies claim success once they have achieved a handful of rankings for your website or have garnered you additional Facebook fans. The mission must not stop there. We also are firm believers in integrated marketing strategies.

Digital marketing is not here to replace every other channel of communication, we believe a strong internet presence will provide invaluable magnification for all other marketing and communication efforts. High tides lift all boats.

Achieving online visibility and consumer engagement is merely a means to an end; there are many factors that we focus on when working with you:

Increase – Targeted Traffic

Increase – Revenue Generation

Increase – ROI

Increase – Brand Awareness

Increase – Consumer Engagement

Increase – Customer Loyalty

Decrease – Cost Per Acquisition

Decrease – Visitor Abandonment Rates

Decrease – Competitor Advantages

Our years of experience and expertise also allow us to provide our clients with the following online marketing solutions:

As our core competency, digital marketing, begins to show significant Returns-on-Investment, we continually look for other strategic opportunities to position your brand, and products such that your momentum is continually increased.

Our Appreciation

On behalf of the entire team at Honeypot Marketing, I would like to thank you for your interest in our Digital Marketing, eCommerce and Marketing Automation Platform solutions.

We understand that clients come in all shapes and all sizes, with a litany of needs. Our comprehension of how to provide custom solutions, resulting in positive outcomes, is what your company needs to become a definitive leader within its online industry.

The entire team here at Honeypot Marketing looks forward to successfully exceeding your goals and building a solid bridge of trust in our future business relationship.

Best Regards,

Dan Nedelko
Founder
[email protected]

Marketing Strategy

Practical, agile strategic marketing planning that aligns with your business goals. No fluff, our strategic plans are designed to get you in-market, where we’ll work with you to expertly manage and optimize business performance, your martech stack, paid search advertising, social media and programmatic advertising programs.

Marketing Technology

We’ll develop a comprehensive marketing technology solution that considers your existing platforms, and integrates additional digital marketing services to drive measurable online sales growth. We expertly configure, integrate and manage your technology stack to move data throughout your organization seamlessly.

Account Based Marketing

Robust account-based marketing (ABM) solutions designed to streamline the complexities of targeting high-value B2B accounts. Our comprehensive ABM strategy not only enhances customer relationships but also aligns sales and marketing teams and maximizes return on investment by focusing resources on your most promising prospects.

Ads Management

Our ads management solution leverages cutting-edge technology to optimize digital marketing campaigns and enhance return on investment (ROI). By integrating artificial intelligence and machine learning, we provide actionable insights that enable highly targeted and personalized advertising campaigns on the Google Ads, Microsoft Ads and Meta Ads platforms, with the capability to expand into hundreds of third party advertising networks.

Social Media

Benefit from a comprehensive suite of social media services, including custom social strategies, content creation, and community management, tailored to meet the unique needs of your unique brand voice. Take advantage of graphic design and video content production for platforms like TikTok and Instagram Reels, ensuring you effectively capture your audience’s attention across social media channels.

Email & SMS Marketing

Optimize engagement and conversion rates by crafting personalized and targeted messages that resonate with specific audience segments. Campaigns are not only effective but also compliant with industry standards to maintain high deliverability rates. Email marketing expertise on platforms like ActiveCampaign, Marketo, Hubspot, Mailchimp and Klaviyo. Our SMS and Direct Messaging marketing strategies leverage personalized messaging to reach customers directly and effectively.

Creative Design

Establish a compelling and memorable brand identity that resonates with your target audience. Develop strategic branding elements that include logo design, visual identity, and brand messaging that align with your company’s values and market positioning. A holistic branding strategy that differentiates your business in competitive markets while fostering meaningful connections with consumers.

Content Strategy

Create impactful and engaging content that aligns with business objectives and resonates with target audiences. Through a thorough analysis of your brand, audience, and market trends, we’ll develop a tailored content plan that enhances brand storytelling and drives audience engagement. You’ll  strong a online presence, improve brand recognition, and achieve sustainable growth in a competitive digital landscape.

  • LinkedIn
  • Facebook
  • Instagram
  • TikTok
  • X
  • YouTube
  • Spotify
  • YouTube

Marketing Services

  • Marketing
  • MarTech
  • Business-to-Business
  • Account Based Marketing
  • Brand and Creative Design
  • Web Development
  • eCommerce
  • Google Ads
  • SEO
  • Social Media Management

Solutions

  • Sales & Marketing Alignment
  • WinLocal
  • Plans & Pricing

Industries

  • SaaS (Software as a Service)
  • iGaming – Casino and Sports
  • Manufacturing
  • Therapy & Wellness
  • Home Services

Learn

  • Our Portfolio
  • Business Photography by Honeypot Marketing
  • The Video Hub at Honeypot Marketing

About Us

  • Our Team
  • Digital Marketing from the Trenches Podcast
  • Honeypot Marketing on LinkedIn
  • Honeypot Marketing at Marketer Knows
Sales and Support
1-800-230-2534
Local
1-226-336-6220

Honeypot Marketing is a Digital Marketing Agency located in Waterloo and Toronto, Canada with team members around the world. Founded in 2001, Honeypot Marketing is your source for Business-to-Business and Account Based Marketing strategies, tactics and tips.

Contact us today and book a complementary 30 minute discovery call to see how our team can help your team Grow your Business.

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Did you know …?

All of the Honeypot Bees are product experts who can show you how to use our tools and services to meet your goals.

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  • Services
    • Featured

      Empower Your Marketing Team with the Horsepower it Deserves

      Watch On Demand

      Elevate Sales Performance with Account Based Marketing

      Watch on Demand
      Services

      Marketing

      Marketing Strategy for your business

      Branding

      Stand out from the crowd

      MarTech

      Technology that powers your business

      SEO

      Improve rankings and drive business

      Web Development

      Level up your online storefront

      Google Ads

      Let us help your customers find you

      eCommerce

      Sell more, more efficiently

      Social Media

      Connect with your customers

      • View all services
      Products

      Grow

      Outsource or Enhance your Marketing Team with a simple Subscription

      WinLocal

      Generate Leads for your Local Business combined with Google Business Profile

      Sales Pro

      Grow your sales pipeline with account-based marketing

  • Solutions
    • Featured Case Studies

      The Sports Market

      Elevate Sales Performance with Account Based Marketing

      Watch on Demand
      National Logistics Services

      Elevate Sales Performance with Account Based Marketing

      Watch on Demand
      Business Solutions

      Health and Wellness

      Software as a Service

      Manufacturing

      Professional Services

      Logistics

      Home Services

      iGaming

      Business-to-Business

      eCommerce

      Membership Sites

      • View all services
      Company Size

      Start Up

      Small & Medium

      Enterprise

      Portfolio

      Websites

      Brand Design

  • Resources
    • Insights Blog
    • Podcast: From the Trenches
    • About Us
    • Our Team Leadership Vision
    • Grow
  • Account Based Marketing
  • MarTech
  • Contact Us
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