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Archive by Author

The Dangers of Chargebacks for Shopify Store Owners and the Importance of Customer Communication

Too Long, Didn’t Read (TL;DR) Chargebacks are a heavy-handed option for frustrated customers. Proactive communication can prevent chrageback disputes involving banks. Chargeback can affect your payment processing rates and status. Customers can remove a chargeback claim with communication and a refund. Attempt to resolve chargebacks with a customer even if the chargeback has been filed. […]

TikTok Myths

Unleashing the Power of TikTok for Your Business – How to Get Started and Grow

How can social media help businesses grow their reach across multiple channels while maintaining an active presence? The vast majority of users on TikTok are in the United States, with almost half using it daily. A recent study found that people spend 8 out of 10 minutes playing around and engaging with content from other […]

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Using Cornerstone Content to Create a Winning Inbound Marketing Plan

Creating a content hub on your site that provides your readers what they want is a great way to build relationships with your users and rank higher in search. Let’s help you create that winning inbound marketing plan! What’s New? WhatsApp is Re-Launching its Controversial Privacy Policy Update – WhatsApp is gradually rolling out its new Privacy Policy update, […]

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10 Clever and Effective Lead Magnet Examples that will Generate Leads and Awareness

Acquiring new leads is no easy task, so we’ve put together a list of 10 awesome lead magnet examples to help you generate those elusive leads and build brand awareness. What’s New? This week we’ve got the Google Core Vitals update, Facebook ads revenue is booming, and some fun signage wars between businesses in Listowel! […]

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How to Create Influencer Relationships and Collaborations to Grow your Community

This week we’re diving into the exciting world of influencer relationships and collaborations! Social media has changed the way brands can connect with their audiences, opening the floor to two-way conversations and community building. The days of shouting your message from the hilltop are over. Now we’re able to have conversations and develop long-lasting relationships […]

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Social Videos and Memes: How to Create Content That Will Delight Your Audience

This week we’re diving into How to Create Social Videos and Memes That Will Delight Your Audience. Social media has taken over the internet and video is by far the top-performing type of content, so we wanted to create a guide to help creators up their video production game! What’s New? This week we have […]

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Building Customer Loyalty: Strategies, Examples & Tips

This week we’re diving into building customer loyalty – with strategies, examples, and tips you can use to get started right now. What’s New? This week we’ve got rising rates for social media budgets and social phenomenon, White Claw, building their tribe! Nearly half of execs expect social marketing budgets to double in the next 3 […]

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How to Create an Effective Digital Marketing Strategy for Your Local Business: Part 2

Local marketing strategies have never been more important, so we’ve decided to build on last week’s topic and dig into more strategies and tools you can use! Check out the video or podcast above. Subscribe to our weekly live stream on Facebook, or take it on the go with a podcast on your chosen platform. […]

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Copywriting Tools and Techniques to Help You Efficiently Create Killer Content

Content is king, and this week we’re going to analyze that throne and look at some pretty cool copywriting tools and techniques that will help you write efficiently and create some killer content. Writing good copy is hard. Anyone who has attempted this knows it all too well. It takes skill and practice, but you […]