Designing for your brand or business has evolved. Once upon a time the focus of design teams were on aesthetics, and now the world of design has turned into an iterative process focused on the customer journey. By understanding the path to purchase and various touchpoints throughout, we can design with the intention to make…
Did you know there are 689 million monthly active users on TikTok? What started as a Gen Z-dominated lip-syncing app quickly became a global hub for businesses to connect with their customers. The platform sports features similar to Snapchat, Instagram, and Twitter meshed together to suck people in and keep them scrolling for more. TikTok is booming, and…
Every business owner knows the pains of just missing a sale, but the real question here is, what made the prospect drop out at the last minute. And, how do you ensure that this doesn’t keep happening? The answer is quite simple: You create a marketing funnel that works. Let us show you how to implement a successful marketing funnel?…
You’ve probably heard that “content is king” again and again, but if your audience isn’t seeing the content you produce, is the effort worth it? How you distribute and share your content is equally important as the content you create? With nearly 4 million blog posts published each day, you’re competing with several other content sources to…
Did you know that in North America, adult mobile phone use has hit 3 hours and 54 minutes per day? The majority of that time is spent in mobile applications and not in the web browser. Mobile apps offer an appealing and dynamic ecosystem to grab users’ attention and encourage them to interact with your business….
When it comes to building your brand, there’s so much more to it than just the appearance. You’ve got to think about what your audience will think, say, and feel about your business. When you’re not in the room, what are people saying? What’s New? New in marketing this week: College students are gaining valuable work experience, salesforce expands…
Social media has changed a lot in the past few years, and it’s only getting more prominent. With the year we’ve had, it’s no wonder the focus has been on these platforms. We’re all aware of the top social media platforms widely used, but there may be some you might not know about that are…
This week we’re diving into the exciting world of influencer relationships and collaborations! Social media has changed the way brands can connect with their audiences, opening the floor to two-way conversations and community building. The days of shouting your message from the hilltop are over. Now we’re able to have conversations and develop long-lasting relationships…
This week we’re diving into How to Create Social Videos and Memes That Will Delight Your Audience. Social media has taken over the internet and video is by far the top-performing type of content, so we wanted to create a guide to help creators up their video production game! What’s New? This week we have…
This week we’re diving into building customer loyalty – with strategies, examples, and tips you can use to get started right now. What’s New? This week we’ve got rising rates for social media budgets and social phenomenon, White Claw, building their tribe! Nearly half of execs expect social marketing budgets to double in the next 3…
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