Welcome back to Digital Marketing from the Trenches – Live at the Hive! Dan Nedelko and Joseph DellaVecchia discuss the importance of Google Business Profiles for local businesses. Did you know that 96% of consumers have conducted a local search in the last 30 days? Google Business Profiles offer features like reviews, direct calls, and…
Are your digital marketing campaigns missing that creative spark in driving engagement? There’s a solution for that! With time being an important factor in everyone’s lives, they are often too busy to hold attention for very long. That’s where providing a hook comes in! By creating engaging graphics and videos, you have an opportunity to…
Imagine you’re cleaning out your home, refreshing the space for spring, only to find some old clothing or piece of tech that hasn’t been touched in an eternity. Now that they’ve outlived their usage, do you throw these items away or find a creative new use for them? If you’re prudent, it’s the latter. Ditto…
You’ve worked hard to create your website, investing time and energy in keeping the content up-to-date and relevant for your audience. If you’ve chosen WordPress as a platform, awesome! It can be a secure platform and is one of the most popular CMS options in the world. You’ll need to put in place additional essential…
Are you looking to step up your content creation game? Thankfully, there are now a bunch of tools out there to make these jobs easier for us all. But how do you choose the best apps to meet your marketing efforts? Truth be told, there are a few elements to consider: features, prices, and purpose….
As a business owner, you probably know by now that video content and video marketing are compelling ways for your business to grow for free online. But what if video creation has never really been your jam? Well, you’re in luck because TikTok and Instagram are here. With 2021 expected to be the year of video marketing, they are…
The 2021 Holiday Season is ramping up, with Black Friday just a few short weeks away. Now is the time to start putting your holiday strategies into action. Starting with building an engaged community. Platforms like TikTok and Instagram are two powerful social media channels to consider. Between TikTok’s brand discovery engine and new Instagram…
Right about now, consumers are making their holiday shopping lists, checking them twice, and gearing up for holiday sales. The busiest shopping time of the year is just around the corner. And this year, it’s only expected to be busier than ever. As a small business, you may be wondering how you can compete for attention and make those…
This week we’re taking a deep dive into optimizing Google My Business (GMB) listings and how to post content for local search success. If you don’t have GMB set up yet, our step-by-step guide on getting your listing set up and verified is a great place to start. How to Set Up Google My Business…
This week we’re talking sanity strategies for entrepreneurs this holiday season, and we have a special guest joining us, Frank Cianciulli, entrepreneur and founder of the Wish Group of companies. Also, check out our other companion blogs for more holidays tips and strategies: Preparing Your Business Today For a Unique Holiday Season 4 Campaign Roadmaps…
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