Marketing Tips

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Why Real-Time Messaging & Chatbots are the Key to Unlocking Customer Engagement

Chatbots and real-time messaging have really blown up recently. Statistics show that 1.4 billion people are using chatbots on a regular basis. This is just one of many reasons why real-time messaging & chatbots are the key to unlocking customer engagement. Who hasn’t grown up with dreams of wanting a cool robot friend to talk…

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Beyond the Welcome Email: 10 Ways to Improve Your Email Marketing Today

Hey everyone! We’re taking a trip to the land of dinosaurs this week, and you’re invited! No, wait, that’s not right. It’s more like back to the future, maybe. No, that’s definitely not right. Whatever. What is beyond the welcome email? That is the question. Let’s just get to the point. Email marketing is NOT…

Lessons Learned from a Digital Marketing Internship: RM101: Week 16

After four months here at Honeypot Marketing, I’m pleased to say that I’ve learned a lot. Notably, I’ve learned more about digital marketing in these 16 weeks than in 2.5 years of my business degree, and I couldn’t be happier with my choice to work here at Honeypot. While I could review all of the…

Marketing Basics

*Updated January 2021. Welcome to Real Marketing 101 This is a nontraditional class where I will be learning the basics of digital marketing by working for Honeypot Marketing as an intern. Rather than taking notes and writing exams, I will be recording what I’ve learned through this blog. Join this class by following along with…

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