Recent Articles about Small Business

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Laptop, calculator, pen, and paper reports representing accounting for small business.

How to Leverage the Best Accounting Software for Small Business

Most small business owners and entrepreneurs we work with prefer to execute on their visions instead of billing clients. Does that sound like you? Many of our clients have seen how we use technology to streamline and integrate marketing, and they want to know how we do that with finance and accounting. We use a […]

Bootstrap Your Marketing : RM101 : Week 9

Before coming to Honeypot Marketing, I thought that the main function of a marketing agency was to run paid traffic for the client by using in-depth secrets on how to perfectly optimize Facebook and Google ads. Although there’s a lot of that going on around here, there’s also a lot more straightforward—yet effective—things that we […]

ToolKit Series_ 3 HootSuite Features

3 Hootsuite Features to Make Your Life Easier (Plus A Bonus Tool!)

Keeping up with social media can be daunting—even straight-up nerve-racking—if you aren’t used to it. In this article, I’m going to assume that you already know how to use the basic Hootsuite features, including scheduling and streams. As an FYI, the following features are only available via Hootsuite’s Enterprise accounts. 3 Hootsuite Features To Make […]

How to create a direct link review for Google My Business

Thanks Tips! Creating a direct link for Google My Business customer reviews

It’s no secret that Google My Business is an extremely powerful tool provided by our friends at Google for no cost. You heard me right. It costs exactly zip. Zero. Nada. Why is Google My Business so powerful? With 80% of local business searches happening on mobile devices, we have the ability to capture customers […]

user generated content case study

Simple Contests To Engage Your Customer – A UGC Case Study

Content plays an essential role in driving engagement through social networks as a marketing and communications channel. For most, outsourcing content can be a tedious and time-consuming task – this is where user generated content becomes critical. Developing a simple and engaging program that relies on user-generated content can provide rapidly-generated, original and relevant content, […]