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Recent Articles about User Experience

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How to Sell Complex B2B Solutions and Foster Relationships

Have you ever wondered what goes into the engagement process of the B2B space?The world of B-2-B solutions can be very intricate.Selling in the B2B space is very different than B2C or product-driven spaces. Relationships are complex, every engagement is unique and requires a more complex team of stakeholders. Joining us on this week’s Live […]

Wrapping it up

Why You Need a Paid and Organic Marketing Plan

Celebrate the 200th Episode of Live at the Hive with us as we dive into the power of combining your paid and organic marketing channels, including how to track their performance, So you can optimize for the most conversions. But before that, let discuss: What’s New? What’s new in Marketing? Google’s saying bye to last-click […]

Wrapping It Up

Designing for Users – A User-Centric Approach

Designing for your brand or business has evolved.  The focus used to be on esthetics, and now the design has turned into an iterative process focused on the customer journey.  By understanding the path to purchase and various touchpoints throughout, we can design with the intention to make it easier for users. What’s new? What’s […]