What would happen if your organization was audited for data privacy compliance? Europe’s General Data Protection Regulation legislation is coming into effect very soon, and it’s going to have a big impact on your digital marketing operations. The flow of data doesn’t stop at municipal, provincial, or national borders, but Europe’s new legislation will force…
Unless you’ve been living in Gollum’s cave the last few months, you’ve probably heard that the Canadian Anti-Spam Legislation- more fondly known as CASL- came into effect on July 1st. The new rules have many marketers worried, especially those who rely on email campaigns and other modern marketing strategies. But not us! We’ve been to Mordor and back…
If you believe you don’t need to pay attention to CASL because you don’t utilize email marketing in your business strategy, you might want to think again. The Canadian Anti-Spam Legislation was made to protect against any violation involving telecommunications including text messaging, distributing applications, and yes even social media. This is the Canadian government’s attempt to weed out spam,…
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