Tag Archives: CASL

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One List to Rule Them All: CASL Edition

Unless you’ve been living in Gollum’s cave the last few months, you’ve probably heard that the Canadian Anti-Spam Legislation- more fondly known as CASL- came into effect on July 1st. The new rules have many marketers worried, especially those who rely on email campaigns and other modern marketing strategies. But not us! We’ve been to Mordor and back […]

Social Contesting, Software, CASL and You

If you believe you don’t need to pay attention to CASL because you don’t utilize email marketing in your business strategy, you might want to think again. The Canadian Anti-Spam Legislation was made to protect against any violation involving telecommunications including text messaging, distributing applications, and yes even social media. This is the Canadian government’s attempt to weed out spam, […]