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Tag Archives: content marketing

Email Isn’t Dead, The Way We Think About It Is

You’ve probably heard that nasty rumour that email marketing is either dead or on the decline. Spoiler alert, it’s not! Hundreds of thousands of small businesses harness the power of email marketing every day.Statistics prove that email marketing remains one of the best ways for businesses to engage with their audiences. Let’s dive in and […]

Wrapping It Up

14 Incredible Free Apps that will Unleash Your Content Creation Superpowers

Are you looking to step up your content creation game?  Thankfully, there are now a bunch of tools out there to make these jobs easier for us all.  But how do you choose the best apps to meet your marketing efforts? Truth be told, there are a few elements to consider: features, prices, and purpose. […]

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Content Marketing – Blogging For Growth

So you’ve invested in content creation, realizing that content creates relationships and customers when done correctly. Fantastic!  After all of that hard work and investment, you may have some burning questions… Will anyone read it?  How will interested and engaged people find it? How do we measure effectiveness?  Just like everything in life, nuances lead […]

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Using Email to Attract, Engage and Retain Customers

Did you know that 99% of consumers check their email every day, and it is by far the preferred method to receive updates from brands? Not to mention that 73% of millennials prefer email communications from businesses, proving that email is far from dead. Let us show you how to do just that by Using Email to Attract, Engage and […]

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5 Effective Content Distribution Plays

You’ve probably heard that “content is king” again and again, but if your audience isn’t seeing the content you produce, is the effort worth it? How you distribute and share your content is equally important as the content you create? With nearly 4 million blog posts published each day, you’re competing with several other content sources to […]

The Office meme "That would be Great"

Copywriting Tools and Techniques to Help You Efficiently Create Killer Content

Content is king, and this week we’re going to analyze that throne and look at some pretty cool copywriting tools and techniques that will help you write efficiently and create some killer content. Writing good copy is hard. Anyone who has attempted this knows it all too well. It takes skill and practice, but you […]

How to Set Your Business Up for Success Using Social Media

How to Set Your Business Up for Success Using Social Media

Just like you can’t build a house on a leaky foundation, you shouldn’t open a social media account for your business without having a strategy in place. All businesses, big or small, need to understand what makes them stand out, why they are different, who they are targeting, and what they are measuring success against. […]

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7 Proven Tactics for Instant Web Traffic and Increasing Content Shares

“Build it and they will come” is a failing content marketing strategy—but there’s a better way to get instant web traffic than posting and praying. Don’t struggle alone to promote your message. Follow this playbook instead. You can implement these seven tactics to get the website traffic and social shares that you need to meet […]