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Recent Articles about Small Business

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Creative Business & Marketing Tactics That Can Make Your Business Stand Out In Uncertain Times

This week Dan and the Bees look at creative business and marketing tactics that can make your business stand out in uncertain times. We’re quickly getting closer to the holidays, and now is the time to get prepared for the rush. Also, check out our other recent blogs for even more insights for this coming […]

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How to Develop a Unique Brand Identity in the New Normal of 2020

With the dominance of social media as communication tools during the pandemic, brand identity now goes much deeper than a look and a feel. This week Dan and the bees discuss what it takes to build a unique brand identity in 2020. Be sure to ask the Bees any questions you might have about what […]

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5 Sanity Strategies for Entrepreneurs This Holiday Season with Frank Cianciulli

This week we’re talking sanity strategies for entrepreneurs this holiday season, and we have a special guest joining us, Frank Cianciulli, entrepreneur and founder of the Wish Group of companies. Also, check out our other companion blogs for more holidays tips and strategies: Preparing Your Business Today For a Unique Holiday Season 4 Campaign Roadmaps […]

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4 Campaign Roadmaps You Can Use for your Holiday Marketing

If you’re not sure where to take your marketing for the holidays, we’re sharing 4 holiday campaign roadmaps that you can use during the coming festive months. In our previous blog that you can find here, we talked about the importance of getting your holiday marketing campaigns started early, and it’s a great companion piece […]

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Preparing Your Business Today For a Unique Holiday Season

It’s never a good idea to wait until the last minute to make plans. We’ve all been there. It’s not fun. That’s why now is the time to start preparing for the holiday season – especially since this year is shaping up to be unique. In this week’s episode, Dan, Producer Matt, and Ivan talk […]

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Why Real-Time Messaging & Chatbots are the Key to Unlocking Customer Engagement

Chatbots and real-time messaging have really blown up recently. Statistics show that 1.4 billion people are using chatbots on a regular basis. This is just one of many reasons why real-time messaging & chatbots are the key to unlocking customer engagement. Who hasn’t grown up with dreams of wanting a cool robot friend to talk […]

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Creative Digital Marketing Campaigns To Inspire Your Next Campaign

Hi everyone, we’ve got a fun topic for you this week! The bees have found 5 creative marketing campaigns from local businesses in Waterloo Region that are killing it, and we’re here to share them with you. I know, crazy, right? Top 5 lists! Woot. Ahem. Ok, so maybe I love lists. Don’t judge me. […]

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Foundations of a Successful Digital Marketing Plan

This week we’ll be looking at the foundations of a successful digital marketing plan, and five fundamental Digital Marketing programs you need to be successful and grow your business online: Customer Reviews Citation Listings Google Ads Facebook & Instagram Ads Social Media Content Creation & Publishing Subscribe to our weekly live stream on Facebook, or take […]

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How to Set Up Google My Business

What is Google My Business? Google My Business (GMB) is a powerful free tool that lets you manage how your business appears in Google search results, Google Maps, and Google reviews. You can add your business name, contact information, location and hours, photos, and you can monitor and respond to customer reviews. Read on for […]

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Interview: Sofia Lustgarten Biaggini from Quinta Quinoa plus Headless Commerce and Social Selling

The long weekend is behind us, we only got one glorious day of perfect weather, but it was just enough for us bees to recharge and dig into some new and exciting topics. This week we’re looking at headless commerce and how small businesses can leverage social media as a sales channel. And we’re super […]

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New Normal Marketing: Cutting Through the Noise Using Social Storytelling

With stage one of re-opening officially underway here in Ontario, many businesses are scrambling to get their doors open and to reach out to their audience to let them know. This week we’re taking a look at some strategies for social storytelling and tactics for how to break through the noise on social media, as […]

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Adapting Digital Marketing to a Post Coronavirus World for Business

As the weather gets warmer and we get closer to the next stage of this new normal, our busy bees at the Hive have been collecting delicious tidbits of helpful information that we want to share with all small businesses. How are businesses making the move to adapt to the new normal? What promotional/social calendars […]

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Creating a direct link for Google My Business customer reviews – Thanks Tips!

It’s no secret that Google My Business is an extremely powerful tool provided by our friends at Google for no cost. You heard me right. It costs exactly zip. Zero. Nada. Why is Google My Business so powerful? With 80% of local business searches happening on mobile devices, we have the ability to capture customers […]

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