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Marketing roadmaps, guides and how-tos

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Beyond Lead Gen: How to Engage Your Leads and Prospects

You wouldn’t ask someone to marry you on the first date, would you? Then why do some businesses ask for a sale before they’ve built trust?  We can help show you how to provide a service to go above and beyond with lead gen by engaging your leads. Let’s dive in! What’s Working?   Example Scenario Dave and Jen are […]

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Using Canva to Streamline Creative Production Workflows

Did you know that there’s a difference between graphic design and production design? The production design is when you develop an effective creative workflow that streamlines building and editing graphics and video for social media.  Seem impossible? It’s easier than you may think! Marketers have long loved Canva because it is fast and easy! With Canva, agencies […]

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10 Google My Business Tactics Businesses & Entrepreneurs Can Use to Succeed

Did you know that 97% of people learn more about a local company online than anywhere else? The sweet, simple days of yellow pages and phonebooks are long behind us! For small businesses, it’s no longer a nice perk to have your business in an online directory; it’s a must-have! Unfortunately, many companies overlook one […]

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5 Scroll Stopping Creative Ideas to Use For Black Friday

Have you ever aimlessly scrolled through Twitter, Instagram or Facebook and gotten sucked into watching someone’s video? We’ve sure been there before! Moreover, when it’s a video from a brand, you have to wonder how they made such an eye-catching engaging video? Creating video for social media isn’t an exact science! You can use some […]

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How To Use Reels and Stories To Grow Your Business

As a business owner, you probably know by now that video content and video marketing are compelling ways for your business to grow for free online. But what if video creation has never really been your jam? Well, you’re in luck because TikTok and Instagram are here. With 2021 expected to be the year of video marketing, they are […]

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Designing for Users – A User-Centric Approach

Designing for your brand or business has evolved.  The focus used to be on esthetics, and now the design has turned into an iterative process focused on the customer journey.  By understanding the path to purchase and various touchpoints throughout, we can design with the intention to make it easier for users. What’s new? What’s […]

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Social Media Customer Service Strategy: 12 Reasons You Need One in 2020

Not long ago, customers called a business, submitted a ticket,  or went to the brick-and-mortar location when they had issues or questions, and the idea of social media customer service didn’t even exist. Now it’s the main channel for most customers to communicate with a business or brand, and it’s something you can not afford […]

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Social Media Ideas to Spark Engagement in 2020

As we draw closer to the final months of one of the weirdest years in history, it’s time to think about the best strategies for ending the year strong with great social media ideas. So much has changed in 2020. It feels like everything has changed. The way we socialize and communicate has transformed more […]

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Creative Business & Marketing Tactics That Can Make Your Business Stand Out In Uncertain Times

This week Dan and the Bees look at creative business and marketing tactics that can make your business stand out in uncertain times. We’re quickly getting closer to the holidays, and now is the time to get prepared for the rush. Also, check out our other recent blogs for even more insights for this coming […]

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How to Develop a Unique Brand Identity in the New Normal of 2020

With the dominance of social media as communication tools during the pandemic, brand identity now goes much deeper than a look and a feel. This week Dan and the bees discuss what it takes to build a unique brand identity in 2020. Be sure to ask the Bees any questions you might have about what […]

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5 Sanity Strategies for Entrepreneurs This Holiday Season with Frank Cianciulli

This week we’re talking sanity strategies for entrepreneurs this holiday season, and we have a special guest joining us, Frank Cianciulli, entrepreneur and founder of the Wish Group of companies. Also, check out our other companion blogs for more holidays tips and strategies: Preparing Your Business Today For a Unique Holiday Season 4 Campaign Roadmaps […]

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4 Campaign Roadmaps You Can Use for your Holiday Marketing

If you’re not sure where to take your marketing for the holidays, we’re sharing 4 holiday campaign roadmaps that you can use during the coming festive months. In our previous blog that you can find here, we talked about the importance of getting your holiday marketing campaigns started early, and it’s a great companion piece […]

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Preparing Your Business Today For a Unique Holiday Season

It’s never a good idea to wait until the last minute to make plans. We’ve all been there. It’s not fun. That’s why now is the time to start preparing for the holiday season – especially since this year is shaping up to be unique. In this week’s episode, Dan, Producer Matt, and Ivan talk […]

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Why Real-Time Messaging & Chatbots are the Key to Unlocking Customer Engagement

Chatbots and real-time messaging have really blown up recently. Statistics show that 1.4 billion people are using chatbots on a regular basis. This is just one of many reasons why real-time messaging & chatbots are the key to unlocking customer engagement. Who hasn’t grown up with dreams of wanting a cool robot friend to talk […]

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Research. Strategize. Execute. 3 Pillars of Building Your Brand Online.

There are 3 important pillars to marketing any business and building a brand online. These are critical to success, without them you’re going to be firing away with tactics that’s like spraying bullets. The chances that these will achieve a strategy and really resonate with your target audience are not great. Today we’re going to […]