In June 2020, Apple announced that their iOS 14 updates would include a massive new privacy update. Apple has been offering this type of privacy protection for years, but it’s been buried in their OS settings. With iOS 14 all that changes. This new update will require all applications to obtain direct approval from users […]
Recent Articles about Digital Marketing
RSS feed for this sectionHow to Create Content that Generates Demand
This week we’re exploring lead magnets and how to create content that generates demand! We’ll be sharing some great tips and insights to help you craft that ever-elusive “compelling content” people are always talking about. Check out the video or podcast above. Subscribe to our weekly live stream on Facebook, or take it on the […]
How to Create Effective Content Marketing Machines
This week we’re breaking down how to create effective content marketing machines and how to repurpose content! We’ll be dissecting a single piece of evergreen content and repurposing it in some fun and creative ways! Check out the video or podcast above. 👆 Subscribe to our weekly live stream on Facebook, or take it on […]
TikTok Followers: Top 5 Reasons Why You’re Not Getting Followers Fast
TikTok is a big deal right now, but how do you get TikTok followers? Regarded as one of the most valuable ways to connect with customers in the Gen Z landscape, TikTok offers another opportunity for brands to reach their target audience. The platform is also the perfect tool for anyone already working on a […]
Ecommerce Strategies for Success in 2021
This week we’re going to venture into eCommerce strategies to show you some great tactics you can start using today. We’re reaching a point where eCommerce is no longer a “nice to have” but a MUST. Check out the video or podcast above. Subscribe to our weekly live stream on Facebook, or take it on […]
Creative Ideas to Build Your Brand on Instagram and Tiktok
This week we’re looking at some creative ideas to build your brand and community on Instagram and TikTok. Instagram and TikTok have become marketing powerhouses, releasing new, interactive and fun features that keep audiences engaged. It’s getting to the point where the limitations are just your imagination. Check out the video or podcast above. 👆 […]
How to Use Social Listening and Customer Sentiment Analysis To Improve Your Content Strategy
This week we’re digging into how to optimize your content strategy using customer sentiment. Customer service and community management can be difficult tasks, but they can also be incredibly beneficial to your content creation strategies. Check out the video or podcast above. 👆 Subscribe to our weekly live stream on Facebook, or take it on […]
How to Test and Optimize Facebook Campaigns for eLearning and eCommerce
This week we’re discussing the complex world of Facebook for Business, and how to test and optimize Facebook campaigns for eLearning and eCommerce. Check out the video or podcast above. Subscribe to our weekly live stream on Facebook, or take it on the go with a podcast on your chosen platform. Keep up-to-date on news, trends, […]
How to Create a Visual Content Marketing Strategy
This week, we explore the world of visual content marketing and discuss best practices, brand guidelines, KPIs, and more! Check out the video or podcast above. 👆 Subscribe to our weekly live stream on Facebook, or take it on the go with a podcast on your chosen platform. Keep up-to-date on news, trends, and tips […]
How to Save Time and Sanity Using Automations
This week we’re taking a look at some of the best industry tools for automations to help save you time and sanity. There’s enough crazy out there. Give yourself a break. Check out the video or podcast above. Subscribe to our weekly live stream on Facebook, or take it on the go with a podcast […]
How to Create Content That Resonates With Your Audience: 2021 Edition
It’s a new year, and with it comes new challenges and opportunities. This week, we’re discussing how to create content that resonates with your audience. Goodbye 2020, we won’t miss you. Hello 2021! Please be good to us. Check out the video or podcast above. 👆 Subscribe to our weekly live stream on Facebook, or […]
Lead Scoring Tactics for Qualified Conversions
Lead scoring can change the game of acquiring leads, and this week we’re talking about lead scoring tactics that will allow you to focus your time on leads who are more likely to convert into actual customers. This is a sort of sequel, or companion piece to our previous blog, which you can find here, […]
Non-Linear Customer Journeys and How to Implement Them
What is a non-linear customer journey, and how do you implement one into your marketing strategy? A customer journey map is a great tool and a visual way to represent a somewhat complicated process – the path each customer takes as they interact with your company. Understanding that journey is the first step to fixing […]
5 Lead Generation Tactics To Use For Your Next Webinar
In-person meetings are not coming back any time soon. Webinars are an excellent alternative, and a great way to build up a lead generation program and boost sales. To help, we will be discussing 5 lead generation tactics you can start using today for your next webinar. Check out the video or podcast above. Subscribe […]
3 Black Friday Marketing Campaigns to Boost Sales Beyond the Holidays
With only another week to go, let’s talk about Black Friday marketing campaigns that you can use to boost sales beyond the holidays. Black Friday Beyond! Sounds like a Twilight Zone episode. It’s not. It’s just 2020, and everything seems weird. Check out the video or podcast above. 👆 Subscribe to our weekly live stream […]