While communicating through social platforms gets your message across, it may not build the genuine connection you want for your audience.It can feel robotic, scripted, or even disingenuous. So what’s a good solution?In this episode, we’ll be talking to Roger Nairn, Co-Founder, and CEO of JAR Audio.Podcasting can engage listeners by delivering value in the form […]
You’ve probably heard that nasty rumour that email marketing is either dead or on the decline. Spoiler alert, it’s not! Hundreds of thousands of small businesses harness the power of email marketing every day.Statistics prove that email marketing remains one of the best ways for businesses to engage with their audiences. Let’s dive in and […]
Over the past couple of years, all events have been virtual; now that things are opening up, many businesses are opting for Hybrid events. Why? There’s an added flexibility for your customers and prospects who may not be able to attend in person. It also adds a new revenue stream for lower-cost virtual attendees if […]
How can social media help businesses grow their reach across multiple channels while maintaining an active presence? The vast majority of users on TikTok are in the United States, with almost half using it daily. A recent study found that people spend 8 out of 10 minutes playing around and engaging with content from other […]
Looking for ways to increase your sales on your Shopify Store? We’ve got you covered! We’ll show you many unknown features of eCommerce that will help boost your sales! Let’s dive in! What’s Working? Integrating Facebook with Shopify Steps to begin integrating your shop: Step 1: Install the Facebook Channel Step 2: Select Facebook Shop […]
Are your social posts not getting the attention you hoped for? We can show you how to make the best out of your social media engagement with these hacks. Let’s dive in! What’s Working? Reposting Your Content Properly Reposting your content is a free way to increase its ROI, get more traffic, and save […]
As a business owner, you probably know by now that video content and video marketing are compelling ways for your business to grow for free online. But what if video creation has never really been your jam? Well, you’re in luck because TikTok and Instagram are here. With 2021 expected to be the year of video marketing, they are […]
The 2021 Holiday Season is ramping up, with Black Friday just a few short weeks away. Now is the time to start putting your holiday strategies into action. Starting with building an engaged community. Platforms like TikTok and Instagram are two powerful social media channels to consider. Between TikTok’s brand discovery engine and new Instagram […]
Designing for your brand or business has evolved. The focus used to be on esthetics, and now the design has turned into an iterative process focused on the customer journey. By understanding the path to purchase and various touchpoints throughout, we can design with the intention to make it easier for users. What’s new? What’s […]
Did you know there are 689 million monthly active users on TikTok? What started as a Gen Z-dominated lip-syncing app quickly became a global hub for businesses to connect with their customers. The platform sports features similar to Snapchat, Instagram, and Twitter meshed together to suck people in and keep them scrolling for more. TikTok is booming, and […]
You’ve probably heard that “content is king” again and again, but if your audience isn’t seeing the content you produce, is the effort worth it? How you distribute and share your content is equally important as the content you create? With nearly 4 million blog posts published each day, you’re competing with several other content sources to […]
Social media calendars are great tools that can help any business stay aligned throughout the entire process, whether with you or an entire team. But how exactly do you create a social media calendar the right way? What’s New? What’s new in marketing: TikTok launches new Unplugged info sessions, Apple’s new iOS 15 update, and […]
Now that it’s 2021, social messaging has come quite a long way. The features available to us have grown, and it’s not just about a quick chat; it’s so much more. What’s new? New in marketing this week: Apple doubles down on privacy, TikTok shares insights into sound marketing, WhatsApp may have a new feature, and […]
Social media has changed a lot in the past few years, and it’s only getting more prominent. With the year we’ve had, it’s no wonder the focus has been on these platforms. We’re all aware of the top social media platforms widely used, but there may be some you might not know about that are […]
This week we’re diving into the exciting world of influencer relationships and collaborations! Social media has changed the way brands can connect with their audiences, opening the floor to two-way conversations and community building. The days of shouting your message from the hilltop are over. Now we’re able to have conversations and develop long-lasting relationships […]
