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Tag Archives: social media

The Power of Podcasting for Building Your Brand.

While communicating through social platforms gets your message across, it may not build the genuine connection you want for your audience.It can feel robotic, scripted, or even disingenuous. So what’s a good solution?In this episode, we’ll be talking to Roger Nairn, Co-Founder, and CEO of JAR Audio.Podcasting can engage listeners by delivering value in the form […]

Email Isn’t Dead, The Way We Think About It Is

You’ve probably heard that nasty rumour that email marketing is either dead or on the decline. Spoiler alert, it’s not! Hundreds of thousands of small businesses harness the power of email marketing every day.Statistics prove that email marketing remains one of the best ways for businesses to engage with their audiences. Let’s dive in and […]

That’s a Wrap!

Promoting Live, Hybrid, and Virtual Events Effectively in a Social World

Over the past couple of years, all events have been virtual; now that things are opening up, many businesses are opting for Hybrid events. Why? There’s an added flexibility for your customers and prospects who may not be able to attend in person. It also adds a new revenue stream for lower-cost virtual attendees if […]

TikTok Myths

Unleashing the Power of TikTok for Your Business – How to Get Started and Grow

How can social media help businesses grow their reach across multiple channels while maintaining an active presence? The vast majority of users on TikTok are in the United States, with almost half using it daily. A recent study found that people spend 8 out of 10 minutes playing around and engaging with content from other […]

That’s a Wrap!

Boost Your Shopify Sales Using Social Media eCommerce Features

Looking for ways to increase your sales on your Shopify Store? We’ve got you covered! We’ll show you many unknown features of eCommerce that will help boost your sales! Let’s dive in! What’s Working?   Integrating Facebook with Shopify Steps to begin integrating your shop: Step 1: Install the Facebook Channel Step 2: Select Facebook Shop […]

That’s a Wrap!

Top Social Media Hacks to Drastically Boost Audience Engagement & Views

Are your social posts not getting the attention you hoped for? We can show you how to make the best out of your social media engagement with these hacks. Let’s dive in! What’s Working?   Reposting Your Content Properly Reposting your content is a free way to increase its ROI, get more traffic, and save […]

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How To Use Reels and Stories To Grow Your Business

As a business owner, you probably know by now that video content and video marketing are compelling ways for your business to grow for free online. But what if video creation has never really been your jam? Well, you’re in luck because TikTok and Instagram are here. With 2021 expected to be the year of video marketing, they are […]

Wrapping It Up

The Importance of Social Media to Boost Sales This Holiday Season

The 2021 Holiday Season is ramping up, with Black Friday just a few short weeks away. Now is the time to start putting your holiday strategies into action. Starting with building an engaged community. Platforms like TikTok and Instagram are two powerful social media channels to consider. Between TikTok’s brand discovery engine and new Instagram […]

Wrapping It Up

Designing for Users – A User-Centric Approach

Designing for your brand or business has evolved.  The focus used to be on esthetics, and now the design has turned into an iterative process focused on the customer journey.  By understanding the path to purchase and various touchpoints throughout, we can design with the intention to make it easier for users. What’s new? What’s […]

Wrapping It Up

5 Reasons Your Business Needs To Be On TikTok

Did you know there are 689 million monthly active users on TikTok? What started as a Gen Z-dominated lip-syncing app quickly became a global hub for businesses to connect with their customers. The platform sports features similar to Snapchat, Instagram, and Twitter meshed together to suck people in and keep them scrolling for more. TikTok is booming, and […]

Wrapping it up

5 Effective Content Distribution Plays

You’ve probably heard that “content is king” again and again, but if your audience isn’t seeing the content you produce, is the effort worth it? How you distribute and share your content is equally important as the content you create? With nearly 4 million blog posts published each day, you’re competing with several other content sources to […]

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How to Create Influencer Relationships and Collaborations to Grow your Community

This week we’re diving into the exciting world of influencer relationships and collaborations! Social media has changed the way brands can connect with their audiences, opening the floor to two-way conversations and community building. The days of shouting your message from the hilltop are over. Now we’re able to have conversations and develop long-lasting relationships […]